Social Content Architect

Golin Ketchum; New York (NY); Hybrid; USD 80,000 - 90,000; Full time

Job summary

Golin Ketchum is seeking a social content creator to join our hybrid New York office. You’ll craft original, funny, shareworthy ideas and produce content across TikTok, Instagram, YouTube, and emerging channels, balancing concept with hands-on execution.

Bring 2+ years in a content team, a sharp portfolio, and strong writing and editing skills. You’ll collaborate with creators and clients, influence strategy, and help elevate brand storytelling in a fast-paced environment.

Qualifications

• 2+ years in a content team (agency, content studio or brand).
• A portfolio showing conceptual thinking alongside hands-on execution.
• Deep knowledge of social platforms, internet culture, and trends.
• Experience creating organic social content that drives engagement.

Responsibilities

• Develop original social-first concepts and campaigns across platforms.
• Create content tailored to vertical formats and platform best practices.
• Lead brainstorms, present to clients, and translate insights into ideas.
• Balance multiple projects with high creative quality and deadlines.
• Collaborate with brand strategy, production teams, and creators.

Skills

Social content creation

Video editing

Storytelling

Platform knowledge

Adobe Creative Suite

Photography

Writing

Client presentation

Collaboration

Project management

Tools

Photoshop

Premiere Pro

Job description

Golin Ketchum is seeking a social content creator to join our hybrid New York office. You’ll craft original, funny, shareworthy ideas and produce content across TikTok, Instagram, YouTube, and emerging channels, balancing concept with hands-on execution.

Bring 2+ years in a content team, a sharp portfolio, and strong writing and editing skills. You’ll collaborate with creators and clients, influence strategy, and help elevate brand storytelling in a fast-paced environment.