SMB Demand Generation Lead, Amazon Leo

Amazon.com Inc.; Bellevue (WA); On-site; USD 148,000 - 200,000; Full time

Benefits offered by this job

Health insurance

RSUs

401(k) matching

Paid time off

Parental leave

Job summary

Amazon Leo North America is seeking a growth-focused leader to manage SMB subscriber acquisition, pricing, and P&L across channels in the U.S. and Canada.

You will own growth strategy, partner with Product, Sales, Marketing, Operations, Finance, and Legal, and scale a subscription business for SMB customers. The role demands entrepreneurial, analytical thinking and the ability to navigate a matrix organization in a fast-paced environment, balancing customer experience with financial performance

Qualifications

• Experience interpreting data and making business recommendations.
• Experience interpreting data and making business recommendations across leadership and cross-functional teams.
• 5+ years launching and scaling new technology or telecommunications products, services, or businesses.
• Experience developing strategies and influencing leadership decisions at the organizational level.

Responsibilities

• Develop and optimize the subscriber growth strategies and plans across all sales channels to achieve monthly, quarterly, and annual gross adds, revenue, and profitability targets.
• Analyze and leverage industry research, data, and customer trends to define pricing strategies that maximize customer adoption, while balancing supply, subscriber economics, and enterprise value.
• Develop and execute on the promotion strategy across all sales channels, including temporary price reductions, introductory price offers, consumer incentives, and high volume events.
• Partner with marketing, merchandising, sales, business development, and customer support channel owners to maximize placements and maintain a cohesive subscriber acquisition strategy.
• Track and report on subscriber acquisition trends, business performance, variance to plan, and corrective actions as part of weekly, monthly, and quarterly business reviews.
• Deliver insightful business analyses, financial models, and comprehensive, written strategy documents considering different data inputs.
• Demonstrate effective interpersonal skills to build relationships with cross functional teams and influence global business management.

Skills

Data analysis

Cross-functional collaboration

Strategic thinking

Leadership influence

Education

MBA

Job description

Amazon Leo is Amazon's low Earth orbit satellite network. Our mission is to deliver fast, reliable broadband connectivity to customers beyond the reach of existing networks. From households to small businesses, schools, hospitals, and government agencies, Amazon Leo will serve communities and organizations operating in places without dependable internet access.

The Amazon Leo North America team is looking for a talented individual to manage the North America growth strategy for Small and Medium Business (SMB) customers. This role is responsible for SMB subscriber acquisition and P&L management. You will have a high degree of ownership as you acquire new SMB subscribers, scale growth opportunities, and manage overall business performance. You will work closely with Product, Sales, Marketing, Operations, Finance, Legal, and more. A successful candidate will be both entrepreneurial and highly analytical, able to work effectively in a matrixed organization, and adept at understanding how subscription businesses work for small and medium businesses in North America. We are looking for someone customer obsessed and technology savvy with a proven track record of leading new initiatives and launching businesses at scale. You will be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment, all while ensuring we're optimizing for the ideal customer experience and balancing business financials.

A successful candidate will be both entrepreneurial and highly analytical; able to work effectively in a matrixed organization. They are comfortable with ambiguity in a fast-paced and ever-changing environment—all while ensuring a successful service launch.

Key job responsibilities

• Develop and optimize the subscriber growth strategies and plans across all sales channels to achieve monthly, quarterly, and annual gross adds, revenue, and profitability targets.
• Analyze and leverage industry research, data, and customer trends to define pricing strategies that maximize customer adoption, while balancing supply, subscriber economics, and enterprise value.
• Develop and execute on the promotion strategy across all sales channels, including temporary price reductions, introductory price offers, consumer incentives, and high volume events (i.e., Prime Day).
• Partner with marketing, merchandising, sales, business development, and customer support channel owners to maximize placements, enable a more productive sales funnel, and maintain a cohesive subscriber acquisition strategy across all sales channels and customer-facing touch points.
• Track and report on subscriber acquisition trends, business performance, variance to plan, and corrective actions as part of weekly, monthly, and quarterly business reviews.
• Deliver insightful business analyses, financial models, and comprehensive, written strategy documents considering different types of data and inputs across a broad range of stakeholders.
• Demonstrate effective interpersonal skills to build relationships with cross functional teams to influence global business management and foster a culture of global collaboration by sharing best practices with your global team members, partners, and stakeholders.

Export Control Requirements

Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.

Basic Qualifications

• Experience interpreting data and making business recommendations
• Experience interpreting data and making business recommendations across leadership and cross-functional teams
• 5+ years launching and scaling new technology or telecommunications products, services, or businesses
• Experience developing strategies and influencing leadership decisions at the organizational level

Preferred Qualifications

• MBA
• Experience developing, leading, negotiating and executing corporate and/or business transactions

Benefits

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, WA, BELLEVUE - 147,900.00 - 200,100.00 USD annually

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Veterans, military spouses, and people with disabilities are encouraged to apply.