SEO Strategist, Urgent Care (Remote, Panama City)

Blacksmith Agency LLC; Pennsylvania; Remote; USD 70,000 - 100,000; Full time

Job summary

Blacksmith Agency, a US-based AI-first digital agency, seeks an SEO Strategist to own search for urgent care client books across multiple sites. You’ll shape technical roadmaps, prioritize content, and guide writers and AI to deliver results.

You will also optimize for AI search and local multi-location demands, reporting via GA4 and Search Console. You will partner with clients on live calls, bringing strategic voice to the table and driving ongoing ranking improvements with a data-driven

Qualifications

• 3+ years hands-on SEO experience.
• Fluency with Google Search Console, GA4, Screaming Frog and Ahrefs/Semrush.
• Agency experience across multiple clients.
• Strong English communication with US clients.
• Experience with multi-location or urgent care SEO is a plus.

Responsibilities

• Technical SEO: crawl, indexation, site speed, schema, site architecture.
• Keyword strategy, on-page optimization, content priorities with writers/AI.
• Improve visibility in AI search (Google AI Overviews, ChatGPT, Perplexity) alongside classic results.
• Manage links, local search, and multi-location SEO per client needs.
• Produce GA4 and Search Console reports; create quarterly client roadmaps.

Skills

SEO experience

Agency experience

English communication

Multi-location SEO

Tools

Search Console

GA4

Screaming Frog

Ahrefs/Semrush

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Strategist, Urgent Care you own search for a book of urgent care clients (urgent care groups running many sites): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for urgent care or similar multi-location businesses is a strong plus.