SEO Strategist, Urgent Care (Remote, Nashville)

Blacksmith Agency LLC; Nashville (TN); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is seeking an SEO Strategist for urgent care clients. You will own the technical roadmap, keyword strategy, and content priorities, coordinating with writers and AI to drive results.

You will act as the strategic voice, guiding multi-location SEO, local search, and reporting in GA4 and Search Console for a book of clients. Strong English communication on live calls is essential.

Qualifications

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Clear spoken English with US clients on live calls.
• Experience with multi-location/urgent care or similar multi-site businesses is a strong plus.

Responsibilities

• Own technical SEO: crawl, indexation, site speed, schema and site architecture.
• Plan keyword strategy, on-page optimization and content priorities with writers and AI tools.
• Grow client visibility across AI search formats and traditional organic results.

Skills

SEO

English fluency

Agency experience

Tools

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Strategist, Urgent Care you own search for a book of urgent care clients (urgent care groups running many sites): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for urgent care or similar multi-location businesses is a strong plus.