SEO Strategist, Roofing (Remote, Denver)

Blacksmith Agency LLC; Denver (CO); Remote; USD 70,000 - 120,000; Full time

Job summary

Blacksmith Agency seeks an experienced SEO Strategist, Roofing to own search for roofing clients across multiple markets. You will set the technical roadmap, content priorities, and the ranking story when clients ask what moved. You are the strategic voice at the table, making the calls.

In this remote, full-time role, you will manage technical SEO, keyword strategy, on-page optimization with writers and AI, local search, and reporting in GA4 and Search Console for each client.

Qualifications

• 3+ years hands-on in SEO including audits and fixes.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience managing multiple clients.
• Clear spoken English with US clients on live calls.
• SEO for roofing or multi-location businesses is a strong plus.

Responsibilities

• Own technical SEO for roofing clients: crawl, indexation, site speed, schema, and site architecture.
• Define keyword strategy and on-page optimization with writers and AI producing drafts.
• Improve visibility in AI search, including Google AI Overviews and ChatGPT/Perplexity, alongside classic organic results.
• Develop links, local search, and multi-location SEO where needed for clients.
• Provide GA4 and Search Console reporting and quarterly roadmaps for each client.

Skills

SEO

GA4

Screaming Frog

Ahrefs or Semrush

Client management

Tools

Search Console

GA4

Screaming Frog

Ahrefs or Semrush

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)
• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Strategist, Roofing you own search for a book of roofing clients (roofing contractors operating across several markets): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for roofing or similar multi-location businesses is a strong plus.