SEO / SEM Specialist

PubliPega; San Francisco (CA); Remote; USD 60,000 - 100,000; Full time

Job summary

Evlo AI busca un especialista en SEO/SEM para impulsar tráfico orgánico y de pago, optimizar contenido y mejorar la experiencia de usuario.

Colaborarás con content, marketing y equipos web para ampliar cobertura de palabras clave, optimizar conversiones y reducir costos, siguiendo las mejores prácticas técnicas.

Qualifications

• Experiencia práctica en SEO y SEM (1–3 años) en SaaS, e-commerce o tech.
• Conocimiento de GA4, Google Search Console y plataformas SEO.
• Habilidad para convertir datos en recomendaciones de campaña y sitio.

Responsibilities

• Realizar investigación de palabras clave y mapeo de intención de búsqueda.
• Optimizar estructura del sitio, metadatos y datos estructurados.
• Gestionar campañas de Google Ads y Microsoft Advertising con estructura y pujas.

Skills

SEO experience

SEM experience

Keyword research

Tools

Google Ads

Microsoft Advertising

GA4

Google Search Console

Screaming Frog

Semrush

Ahrefs

Looker Studio

Job description

Publicado:2026-09-15**2** clics para postular# SEO / SEM Specialist### Postular a este empleoPostular ahoraAplicar con LinkedInEstados Unidos San Francisco Trabajo RemotoMarketing y Publicidad--- **Empresa:**Evlo AI**País:**Estados Unidos**Ciudad:**San Francisco**Tipo de empleo:**Trabajo Remoto---## Descripción del empleoThe SEO / SEM Specialist drives qualified organic and paid search traffic by improving technical SEO, expanding keyword coverage, and managing search campaigns across high-intent customer journeys.The role combines hands-on execution with performance analysis, partnering with content, product marketing, and web teams to improve rankings, conversion rates, cost efficiency, and pipeline contribution.**Key Responsibilities*** Conduct keyword research, competitor analysis, and search-intent mapping using tools such as Semrush, Ahrefs, and Google Keyword Planner* Optimize site architecture, metadata, internal linking, landing pages, and structured data in partnership with web and engineering teams* Manage Google Ads and Microsoft Advertising campaigns, including account structure, bidding, targeting, ad copy, budgets, and negative keywords* Monitor technical SEO health through Google Search Console, Screaming Frog, and Sitebulb; identify and prioritize crawl, indexation, Core Web Vitals, and schema issues* Build dashboards and recurring reports in GA4, Looker Studio, or similar tools to track rankings, traffic, conversion rate, CAC, ROAS, and pipeline impact* Develop SEO briefs and performance recommendations for content teams based on keyword gaps, SERP analysis, and conversion data* Run landing-page, ad-copy, and audience tests; document findings and turn performance insights into actionable channel improvements**What We Are Looking For*** 1-3 years of hands-on SEO and SEM experience, preferably supporting a technology, SaaS, e-commerce, or high-growth digital business* Working knowledge of Google Ads, Microsoft Advertising, GA4, Google Search Console, and SEO platforms such as Semrush or Ahrefs* Understanding of technical SEO fundamentals, including crawling, indexation, canonicalization, redirects, XML sitemaps, structured data, and Core Web Vitals* Experience analyzing search performance and translating data into campaign, content, and website recommendations* Strong spreadsheet and reporting skills, including comfort with formulas, pivot tables, dashboards, and channel-performance analysis* Clear written communication and the ability to manage multiple optimization projects with content, product, design, and engineering partners* Bonus: Experience with Looker Studio, Screaming Frog, SQL, WordPress or Webflow, conversion-rate optimization, and B2B SaaS demand generation