SEO (Search Engine Optimization) Specialist (Remote, Detroit)

Blacksmith Agency LLC; Detroit (MI); Remote; USD 60,000 - 90,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking an SEO Specialist to own search for a portfolio of B2B and growing-brand clients. You will shape the technical roadmap, set content priorities, and craft the ranking story for client inquiries.

You will work with writers and AI to implement on-page optimization, manage links and local SEO, and report progress using GA4 and Search Console while delivering quarterly roadmaps.

Qualifications

• 3+ years hands-on in SEO; audits and fixes performed independently.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities with writers/AI.
• Getting clients found in AI search and in classic organic results.
• Links, local search and multi-location SEO for client needs.
• GA4 and Search Console reporting; quarterly client roadmaps.

Skills

SEO experience

English communication

Tools

Search Console

GA4

Screaming Frog

Ahrefs or Semrush

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO (Search Engine Optimization) Specialist you own search for a book of B2B and growing-brand clients: the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.