Senior SEO Specialist (Remote, Detroit)

Blacksmith Agency LLC; Detroit (MI); Remote; USD 80,000 - 120,000; Full time

Job summary

Blacksmith Agency is seeking a Senior SEO Specialist to own search for a book of B2B and growing-brand clients. You will direct the technical roadmap, content priorities, and the ranking story. You act as the strategic voice at the table and make the calls.

You will lead technical SEO, keyword strategy, content priorities, and AI-assisted drafts with writers. Remote work with US clients on live calls is expected.

Qualifications

• 3+ years hands-on in SEO with audits and fixes executed independently.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across multiple clients concurrently.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own technical SEO: crawl, indexation, site speed, schema and site architecture.
• Develop keyword strategy and on-page optimization with writers and AI support.
• Improve visibility in AI search and traditional organic results.
• Manage links, local search and multi-location SEO as needed.
• Provide reporting in GA4 and Search Console and roadmap for each client.

Skills

SEO

GA4

Screaming Frog

Ahrefs/Semrush

Tools

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Senior SEO Specialist you own search for a book of B2B and growing-brand clients: the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.