SEO Manager, Senior Living (Remote, Seattle)

Blacksmith Agency LLC; Seattle (WA); Remote; USD 90,000 - 130,000; Full time

Job summary

Blacksmith Agency is seeking an SEO Manager, Senior Living, to own search for a portfolio of senior living clients. The role focuses on the technical roadmap, content priorities, and ranking strategy as the strategic voice at the table.

You will work on technical SEO, keyword strategy, AI search visibility, and multi-location SEO, with reporting in GA4 and Search Console. The position is remote (USA, Canada, Latin America or South Africa) with agency-wide collaboration.

Qualifications

• 3+ years hands-on in SEO and audits.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• SEO for multi-location businesses is a strong plus.

Responsibilities

• Own technical SEO, crawl/indexing, site speed, schema and architecture.
• Lead keyword strategy, on-page optimization and content priorities with writers/AI.
• Improve AI search visibility alongside classic organic results.
• Manage links, local search, and multi-location SEO as needed.
• Report in GA4 and Search Console; define quarterly client roadmaps.

Skills

SEO expertise

Agency experience

English communication

Remote collaboration

Tools

Search Console

GA4

Screaming Frog

Ahrefs

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Manager, Senior Living you own search for a book of senior living clients (senior living operators and home care agencies with many communities): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for senior living or similar multi-location businesses is a strong plus.