SEO Innovation Content Specialist (Sports & iGaming Focus)

Advision Development SA; United States; Vor Ort; USD 85.000 - 120.000; Vollzeit

Zusammenfassung

Advision Development is seeking a strategic SEO Innovation Content Specialist with a focus on sports, sports betting, and iGaming to drive organic growth. You will lead editorial initiatives, create keyword-driven content briefs, and collaborate across websites and experiments to build topical authority in the U.S.

market. Ideal candidates have 4+ years of SEO experience, strong editorial and CMS skills, and a track record of managing content teams and freelancers.

Qualifikationen

• 4+ years of SEO experience with on-page and off-page principles.
• Experience in sports media, sports betting, or iGaming affiliate SEO preferred.
• Strong editorial and content marketing skills, including long-form writing.
• Experience managing freelancers or content teams with clear briefs/templates.
• Proficiency with SEO tools: GSC, Ahrefs, SEMrush, Screaming Frog.
• Familiarity with AI tools for ideation and workflow efficiency.
• Knowledge of online casino-related content is a plus.

Aufgaben

• Conduct keyword research and competitive analysis to identify ranking gaps.
• Develop and execute innovative SEO content strategies for sports betting and online casino verticals.

Kenntnisse

Keyword research

Editorial and long-form writing

Content marketing

Freelancer management

CMS editing

Link-building strategy

AI tools for ideation

Online casino content knowledge

Tools

Google Search Console

Ahrefs

SEMrush

Screaming Frog

WordPress

Jobbeschreibung

Location: United States

About Advision Development

We are a growing company in the sports technology sector with a product that has achieved product-market fit. We are now investing in our core infrastructure to support future growth, and this role is central to that effort.

About the Role

Advision Development is looking for a strategic, detail-oriented SEO Innovation Content Specialist with a strong background in sports, sports betting, and iGaming to join our growing SEO innovation team. You’ll play a key role in driving organic growth through smart SEO strategies, high-quality content execution, and editorial leadership across various websites and experiments we conduct.

This role combines on-page SEO acumen with content editorial skills—perfect for someone who can identify ranking opportunities, create keyword-driven content briefs, and help build topical authority in the U.S. sports betting and online casino space.

Key Responsibilities

• Conduct keyword research and competitive analysis to identify ranking gaps and high-intent search opportunities
• Develop and execute innovative SEO content strategies for sports betting and online casino verticals

  Qualifications

  • 4+ years of experience in SEO with a strong understanding of both on-page and off-page principles
  • Prior experience working in sports media, sports betting, or iGaming affiliate SEO is strongly preferred
  • Strong editorial and content marketing skills — must be comfortable writing and editing long-form articles
  • Experience managing freelancers or content teams, and creating clear briefs/templates for outsourced work
  • Proficiency with key SEO tools: Google Search Console, Ahrefs, SEMrush, Screaming Frog
  • Comfortable working in WordPress or similar CMS environments
  • Understanding of link-building strategy and how content supports backlink acquisition
  • Bonus: Familiarity with AI tools like ChatGPT for ideation, keyword expansion, and workflow efficiency
  • Bonus: Knowledge and experience with online casino-related content.