SEO Content Writer / Content Strategist

SpaceManager; Houston (TX); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Health and dental benefits

401k Retirement plan with company match

Training and career development

Mentorship from other teams

Amazing team culture

Paid Time Off

Job summary

A leading company in custom storage solutions in Houston is seeking a talented Content Writer to spearhead inbound marketing efforts. You will produce high-quality content, manage SEO strategies, and engage with audiences on social media. The ideal candidate possesses strong writing skills, with 3–5 years of experience in a similar role. Join a vibrant team dedicated to transforming spaces and improving lives through effective content and marketing strategies.

Qualifications

• 3–5 years of relevant professional experience.
• Experience managing SEO tasks and projects.
• Exceptional writing and editing skills.

Responsibilities

• Produce weekly blogs and premium content assets.
• Lead SEO strategy and website optimization.
• Manage social media posting and engagement.

Skills

Content writing and storytelling

SEO strategy and execution

Social media management

Data analytics and reporting

Project management

Education

Degree in English, Journalism, or Public Relations

Tools

HubSpot

Google Analytics

Google Search Console

SEMRush

Job description

We’re looking for an all-star content writer to join our growing team as the owner of our inbound marketing initiatives. Your goal will be to help us drive qualified traffic, leads, and sales by establishing our company as the #1 trusted authority in The Custom Closets and Organized Storage Solutions Industry.

Our content writer must have a passion for writing and storytelling with a journalist’s mindset, as well as an obsession with written content performance, content management, and analytics.

Responsibilities

Content Writing and Strategy Execution

• Produce both weekly blog content (3+ posts/week) and premium conversion assets (ebooks, pillar pages, guides, pricing/FAQ-style resources) tied to lead-gen and nurture paths.
• Build and run a 90-day content calendar (with sales input) by interviewing internal experts/customers, editing/proofreading, and producing consistent thought-leadership content.

SEO & Website Optimization

• Lead SEO strategy and execution for the website and content: keyword/topic planning, on-page optimization, internal linking, and content refreshes to improve rankings and visibility.
• Optimize blog and offer pages for conversion and performance, including CTAs, form placements, pillar/cluster structure, and technical/content hygiene that improves user experience and search discovery.
• Own email marketing execution: newsletter planning, writing, and scheduling to promote new content and keep the audience engaged.
• Build and maintain automated workflows (welcome, nurture, re-engagement) that route leads to the right next step and support sales follow-up.
• Use performance insights to continuously improve: subject lines, segmentation, timing, and CTA performance to increase conversions from email to consult/form fill.

Social Media Posting

• Publish on social media multiple times per week to drive community engagement and extend the reach/lifespan of high-performing content.
• Create a repeatable social distribution system: content repurposing (snippets, clips, carousels), campaign-style promotion for offers/pillar pages, and consistent posting cadence.
• Coordinate social topics with the editorial calendar so social supports the same revenue topics (FAQs, pricing, comparisons, problems/solutions) and lead-gen goals.

Data Analytics

• Track and report on content and channel performance, using analytics to prioritize topics, improve distribution, and iterate on what drives pipeline.
• Own KPI monitoring and insights across: organic traffic growth, lead conversion rate, form fills on content offers, and first-touch attribution (organic search).
• Use AI and analytics tools to increase efficiency and decision quality: identify content gaps/opportunities, evaluate performance, and streamline distribution/reporting

Educational background

A degree in English, Journalism, and Public Relations is highly preferred but not mandatory. Commensurate experience will be considered.

Skills and Preferred knowledge

• 3–5 years of relevant professional experience
• Experience carrying out SEO projects and tasks
• Experience managing social media - especially Meta
• Experience writing newsletters
• Experience managing blog posts
• Impeccable writing and editorial skills, with an outstanding command of the English language.
• An understanding of common editorial style guides, e.g. AP Style, Chicago Manual of Style, etc.
• Clear articulation of the business goal behind creating a piece (or series) of content.
• Project management skills to manage editorial schedules and deadlines within corporate and ongoing campaigns.
• Has used and experimented with AI tools like ChatGPT, Claude, Llama, etc.
• An understanding of AI’s role in marketing and how it functions in content creation, predictive analytics, customer behavior, and machine learning for content targeting.
• Has experience with programs such as HubSpot, Google Analytics, Google Search Console, and SEMRush.
• Has interviewer skills and is a curious and thoughtful listener.
• Understands how to use data to inform all strategic decisions.
• Operates well with giving and receiving feedback.
• Bonus skills: HubSpot experience, print or broadcast journalism training.

Benefits

• Note, some may include: Health and dental
• 401k Retirement plan with company match
• Training and career development
• Mentorship from other teams
• Amazing team culture
• Paid Time Off

About us

SpaceManager Closet is the fastest growing companies in the closet and home organization solutions industry in Houston. At SpaceManager Closets, we pride ourselves on working hard, enjoying what we do, and exceeding our customers’ expectations. AtSpaceManager Closets, we’re not just designing custom storage solutions — we’re transforming lives, one space at a time.

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing, Public Relations, and Writing/Editing

Industries

• Construction