SEO Analyst

Terakeet; Charlotte (NC); Remote; USD 59,000 - 89,000; Full time

Job summary

A leading company in online brand management is seeking a (Sr.) SEO Analyst to join their Technical SEO department. The role involves evaluating client properties, conducting audits, and developing recommendations to enhance SEO performance. Candidates should have a strong analytical background and the ability to communicate findings effectively. This remote-first position allows for collaboration within designated hiring hubs, including Charlotte, NC.

Qualifications

• Professional work experience in a related role is preferred.
• Ability to understand search engine algorithms and ranking methods.

Responsibilities

• Evaluates client properties to ensure alignment with SEO best practices.
• Prepares findings from analysis and communicates to internal stakeholders.
• Monitors performance using analytics tools.

Skills

Analytical Skills

Communication

SEO Knowledge

Data Analysis

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Adobe Analytics

Excel

Google Sheets

DataStudio

Job description

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What We Do
Terakeet is the leading strategic partner for predictive and scalable online brand management programs for global brands. Using our proprietary technology and deep expertise, we convert insights into actions that solve the complex business challenges of the Fortune 500. Our award-winning approach connects brands with their audiences in moments that matter within both organic and generative search experiences — increasing brand affinity and driving efficient customer acquisition.

Who We Are
Terakeet is the leading strategic partner for predictive and scalable online brand management programs for global brands. Using our proprietary technology and deep expertise, we convert insights into actions that solve the complex business challenges of the Fortune 500. Our award-winning approach connects brands with their audiences in moments that matter within both organic and generative search experiences — increasing brand affinity and driving efficient customer acquisition.

Where You Fit
This position is part of our Technical SEO department. The (Sr.) SEO Analyst evaluates client properties to ensure alignment with SEO best practices, develops recommendations, and evaluates program performance over time.

• Provides competitive and market opportunity analyses related to search intent, competitor niche saturation, backlink profiles, and SERP anomalies.
• Performs keyword research for multiple segments of a client’s website.
• Conducts website audits and develops related recommendations to ensure SEO best practice compliance.
• Prepares findings from analysis and effectively communicates to internal stakeholders by telling the story within the data in a digestible format for the audience.
• Monitors performance using tools such as Google Analytics, Search Console, Adobe Analytics, proprietary tools, and others as needed.
• Develops reports leveraging Excel, Google Sheets, and DataStudio.
• Executes ad hoc requests as needed, ensuring a comprehensive view of the issue and potential solutions by providing an appropriate level of detail and creative thinking.

How We Evaluate
The SEO Analyst reports directly to a Technical SEO Lead. Reasonable accommodations may be made to enable individuals with disabilities to perform the following essential functions:

• Bachelor’s degree preferred - Concentration in Marketing or a related field.
• Professional work experience in a related role is preferred.
• Ability to understand search engine algorithms and ranking methods.
• Demonstrated ability to articulate and deliver reports or recommendations to internal and external stakeholders.
• Proven success in utilizing analytics platforms and data to provide strategic recommendations and drive concrete action against business goals.
• Ability to set priorities, meet deadlines, and work independently.
• Proven ability to interact successfully with cross-functional teams and build collaborative relationships.
• Comfortable functioning in spaces with high ambiguity and adapting easily to changing environments.
• Keen attention to detail to ensure thoroughness, accuracy, and consistency in project completion.

The above description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice.

Where We Hire
We are a remote-first organization hiring specifically within 60 miles of Chicago, IL, Dallas, TX, Austin, TX, Charlotte, NC, Atlanta, GA, Phoenix, AZ, Minneapolis, MN, and Syracuse, NY to help create opportunities for connectivity and collaboration in-person as you see fit. Learn more about our hiring hubs on our Careers blog.

Pay Transparency
The salary range for this role is $59,000 to $89,000. This salary range is based off of the market pay for all of the United States; Terakeet applies a multiplier to this range based upon the specific geographic location of a job candidate

EEO Statement
Terakeet provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by law.