SEO & AEO Manager

Talantir; United States; Hybrid; USD 90,000 - 150,000; Full time

Benefits offered by this job

Competitive compensation and equity

Generous paid time off policies

Health, dental, and vision insurance

401(k)

Professional development opportunities

Job summary

LegalOn is seeking a hands-on SEO & AEO Manager to own and scale our organic and AI-driven discoverability across traditional search engines and AI-powered experiences.

You will shape strategy, lead content and keyword initiatives, optimize site architecture and backlinks, and ensure accurate representation in AI citations. This role offers broad ownership with leadership visibility and impact on product growth.

Qualifications

• 5+ years hands-on SEO, ideally in B2B SaaS or regulated industries.
• Deep technical SEO covering architecture, crawl/index, structured data, and performance.
• Strong experience with AEO and AI-driven discovery, including LLM-based search.
• Creative, systems-oriented thinker who designs scalable content and discovery strategies.
• Excellent writing/editing for SEO content (landing pages, FAQs, comparisons).
• Experience managing complex site migrations, consolidations, or multi-product environments.

Responsibilities

• Own SEO & AEO strategy across all products, ensuring strong discoverability in traditional and AI-driven search.
• Lead content and keyword strategy across platform levels, preventing cannibalization and authority fragmentation.
• Design and maintain scalable site/content architecture, including internal linking and ownership.
• Create SEO-driven content with SMEs to build credibility and AI citation.
• Own off-site SEO and authority growth, securing high-quality backlinks and brand mentions.
• Manage technical SEO: crawl/indexation, structured data, performance, Core Web Vitals.
• Build and evolve an AEO playbook for better AI citation quality and consistency.
• Measure performance and tie outcomes to business impact.

Skills

SEO strategy

AEO

Technical SEO

Content strategy

Backlink strategy

LLM-based search

Data-driven

Legal tech familiarity

Tools

Structured data tools

SEO tooling

Job description

About Us

At LegalOn, we’re redefining how legal work gets done. Too often, legal teams are slowed down by repetitive, manual contracting tasks. We’re eliminating that busywork, freeing people to think, decide, and lead their businesses forward.

As the global leader in legal AI for contracting, we serve over 7,500 companies and firms worldwide. Our software pairs cutting-edge AI with deep legal expertise to identify contract risks, make precise redlines, and organize contract data, eliminating hours of manual work that delays deals and increases risk.

We are building the most trusted and beloved brand in legal technology, and we want ambitious and driven individuals to join us. If you are eager to grow your career through performance, capability, and impact, you will thrive at LegalOn.

Role Overview

We are seeking a hands-on SEO & AEO Manager to own and scale LegalOn’s organic and AI-driven discoverability. You will shape how LegalOn is found, understood, and recommended across traditional search engines and AI-powered search experiences.

This role offers broad ownership and strong visibility with leadership. You’ll define and execute LegalOn’s SEO and AEO strategy, improve website and content discoverability, and ensure LegalOn is accurately represented in AI-powered search.

Responsibilities

• Own LegalOn’s SEO & AEO strategy across all products, features, and capabilities, ensuring strong discoverability in both traditional search engines and AI-driven answer engines.
• Lead content and keyword strategy across the platform, identifying high-impact opportunities at the platform, product, and feature level while preventing cannibalization and fragmented authority.
• Design and maintain scalable site and content architecture, including internal linking, page ownership, and structural decisions that support new products, features, and evolving capabilities over time.
• Create and ship SEO-driven content, collaborating with internal subject-matter experts to produce accurate, authoritative content that builds LegalOn’s credibility and earns AI citation.
• Own LegalOn’s off-site SEO and authority growth, including defining and executing backlink strategy, proactively identifying and securing high-quality link partners, driving earned links and brand mentions, and building presence in relevant community platforms (e.g., Reddit, Quora) that influence both search rankings and AI-generated answers.
• Own website discoverability and technical SEO, ensuring strong crawlability, indexation, structured data, performance, and Core Web Vitals across LegalOn’s web properties.
• Build and evolve LegalOn’s AEO playbook, defining best practices for content structure, FAQs, comparisons, and authority signals that improve AI citation quality, accuracy, and consistency.
• Measure and report on performance, defining success for both SEO and AEO, tracking organic and AI-driven visibility, and connecting outcomes to business impact.

Qualifications

• 5+ years of hands-on SEO experience, ideally in B2B SaaS or a regulated industry, with ownership of complex, multi-product or evolving web environments.
• Deep technical SEO expertise, including site architecture, crawl and index management, structured data, and performance optimization.
• Strong understanding of AEO and AI-driven discovery, with experience optimizing for LLM-based search or a demonstrated ability to experiment and adapt in a rapidly changing landscape.
• Creative and systems-oriented thinker, able to design scalable content, authority, and discovery strategies rather than relying on one-off optimizations.
• Solid writing and editing ability, with experience drafting or refining SEO-driven content (e.g., landing pages, comparisons, FAQs, thought leadership) to improve clarity, authority, and AI citation.
• Experience managing content and site complexity, such as migrations, consolidation, or the introduction of new products and capabilities.
• Highly autonomous operator, comfortable setting priorities, executing independently, and driving work end-to-end.
• Analytical and data-driven, with experience using SEO and analytics tooling to inform decisions despite imperfect or emerging metrics.
• Familiarity with legal tech, legal services, or compliance-focused audiences strongly preferred.

Benefits

• Competitive compensation and equity.
• Generous paid time off policies.
• Health, dental, and vision insurance.
• 401(k)
• Professional development opportunities.