Senior Web Engineer

Empowered Staffing; Hoffman Estates (IL); On-site; USD 120,000 - 160,000; Full time

Job summary

Empowered Staffing, partnered with a leading digital marketing agency, seeks a Senior Web Implementation Engineer to lead Website Services & CRO initiatives. You will translate UX designs, SEO, and CRO strategies into scalable websites across client accounts.

You will collaborate with design, SEO, CRO, and product teams, define implementation approaches, estimate effort, and oversee deployment strategies while ensuring performance and accessibility.

Qualifications

• 7-10+ years of professional web development experience.
• Advanced WordPress development experience (themes/plugins).
• Experience with major ecommerce platforms (Shopify, WooCommerce, Magento/Adobe Commerce, BigCommerce).
• Strong background in architecture, estimation, deployment planning, and execution.

Responsibilities

• Lead technical planning and implementation from concept to deployment.
• Develop and maintain custom WordPress themes, plugins, templates, and functionality.
• Build websites using HTML, CSS, JavaScript, and PHP.

Skills

Web development

Technical architecture

Cross-functional collaboration

Deployment planning

Tools

WordPress

Shopify

WooCommerce

Magento/Adobe Commerce

BigCommerce

Git

GA4

Google Tag Manager

Job description

Empowered Staffing is partnered with a leading digital marketing agency, to identify a Senior Web Implementation Engineer to serve as the technical lead for its new Website Services & CRO division.

This role will be responsible for translating UX designs, SEO initiatives, and CRO strategies into scalable, production-ready websites. The Senior Web Implementation Engineer will work closely with cross-functional teams to define implementation strategies, estimate development effort, identify risks, and lead the execution of website enhancements across multiple client accounts.

What You'll Be Doing

• Lead the technical planning and implementation of website projects from concept through deployment.
• Develop and maintain custom WordPress themes, plugins, templates, and functionality.
• Build and implement websites using HTML, CSS, JavaScript, and PHP.
• Partner with design, SEO, CRO, and product teams to determine technical feasibility and implementation approaches.
• Implement technical SEO enhancements, including schema markup, redirects, structured data, Core Web Vitals improvements, metadata, and page speed optimization.
• Configure and implement GA4, Google Tag Manager, conversion tracking, and A/B testing platforms.
• Manage deployments using Git and staging environments while overseeing QA testing, accessibility standards, and performance optimization.
• Support multiple client websites while maintaining quality, scalability, and stability.
• Develop technical architecture, implementation plans, effort estimates, and deployment strategies for website projects.

Required Skills & Experience

• 7-10+ years of professional web development experience.
• Expert-level HTML, CSS, and JavaScript skills.
• Advanced experience with custom WordPress development.
• Experience with at least one major eCommerce platform, such as Shopify, WooCommerce, Magento/Adobe Commerce, or BigCommerce.
• Strong background in technical architecture, implementation planning, effort estimation, and deployment strategy.
• Experience implementing GA4, Google Tag Manager, conversion tracking, and A/B testing tools.
• Strong understanding of technical SEO implementation and website performance optimization.
• Experience with Git, staging environments, responsive QA, browser testing, accessibility, and production deployments.
• Strong ability to collaborate with cross-functional teams and manage multiple client websites.