Senior User Acquisition Specialist

Jam City; Culver City (CA); On-site; USD 75,000 - 90,000; Full time

Benefits offered by this job

Unlimited vacation

Paid sick days

Medical coverage

Dental & vision coverage

Life insurance

401k

Commuter benefits

Wellness programs

Parental leave

Happy hours

Company events

Dog-friendly

Job summary

Jam City is seeking a Senior User Acquisition Specialist in Los Angeles to manage multi-million dollar campaigns, optimize UA/retargeting, and collaborate with marketing designers on creative strategy.

You will drive ROAS analysis, partner with media platforms, and grow our cross-platform games through data-driven, fast-paced performance marketing.

Qualifications

• 2+ years of experience in performance marketing
• Experience with Google, ad networks, DSPs or other media platforms
• Strong Excel (and Google suite equivalents) and analytical skills
• Ridiculously awesome work ethic
• Experience managing relationships with media platforms
• Excellent written and spoken communication skills
• Ability to thrive in a fast-paced environment, managing multiple priorities effectively
• A passion for casual and mobile games

Responsibilities

• Manage a multi-million dollar marketing budget. Plan, monitor, and optimize UA and retargeting campaigns to profitably acquire users for games in the Jam City portfolio
• Drive innovation on user acquisition strategies by staying on top of competitors, market trends, and by constantly testing
• Maintain great relationships with media partners to explore new media buying opportunities and ROAS goals at scale
• Work closely with Creative Marketing and ASO teams to maximize synergies and execute holistic growth strategy
• Communicate regularly and clearly to cross-functional teams, including the product/game team and leadership
• Identify opportunities for automation and process improvements
• Own and present key performance metrics including ROAS and internal KPI targets on acquisition marketing to senior leadership.

Skills

Performance marketing

Google/DSPS

Excel/Google Sheets

Analytical skills

Fast-paced environment

Proactive problem-solving

Casual/mobile games

Tools

Google Ads

DSPs

Media networks

Excel

Job description

As a leading mobile games developer, Jam City is looking to “level up” our talent. We’re on the hunt for innovators who consider themselves dynamic, collaborative and thrive in a fast-paced environment.

Perks & Benefits

• Unlimited Vacation, Paid Sick Days, Kin Care & Holidays*
• 100% Covered Medical and Company-Sponsored Dental & Vision (Plans Vary)*
• Life Insurance, 401k, Flexible Spending Accounts, Commuter Benefits & More*
• Wellness Activities & Programs
• 12 Weeks Paid Parental Leave*
• Happy Hours
• Company Events
• Dog-Friendly*
• Only applies to full-time positions.

Jam City is on the hunt for the best and brightest Senior User Acquisition Specialist in Los Angeles to work on our next generation of top-10 cross-platform games. We're looking for a talented media buyer with a passion for marketing, user acquisition and games. This role will support the marketing team’s efforts on player acquisition campaigns, coordinate with marketing designers to come up with the next eye-catching creative, and manage budgets and marketing strategy.

Responsibilities

• You’ll be responsible for managing a multi-million dollar marketing budget. Plan, monitor, and optimize UA and retargeting campaigns to profitably acquire users for games in the Jam City portfolio
• Drive innovation on user acquisition strategies by staying on top of competitors, market trends, and by constantly testing
• Maintain great relationships with media partners to explore new media buying opportunities and ROAS goals at scale
• Work closely with Creative Marketing and ASO teams to maximize synergies and execute holistic growth strategy
• Communicate regularly and clearly to cross-functional teams, including the product/game team and leadership
• Identify opportunities for automation and process improvements
• Own and present key performance metrics including ROAS and internal KPI targets on acquisition marketing to senior leadership.

Qualifications

• 2+ years of experience in performance marketing
• Experience with Google, ad networks, DSPs or other media platforms
• Strong Excel (and their Google suite equivalents) and analytical skills
• Ridiculously awesome work ethic
• Experience managing relationships with media platforms
• Excellent written and spoken communication skills
• Ability to thrive in a fast-paced environment, managing multiple priorities effectively
• Quick and willing learner with a proactive approach to problem-solving
• A passion for casual and mobile games!

In compliance with local law, we are disclosing the compensation for this role. The range listed is just one component of Jam City's total compensation package for employees, which may also include annual bonuses, short- and long-term incentives, and program-specific awards. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Starting pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, certifications, location, business needs, or market demands. This range is based on a full-time position. This range may be modified in the future. In addition, Jam City provides a variety of benefits to employees, including but not limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan, life, disability, and accident insurance. Pay Range: $75,000 — $90,000 salary per year.

Check Out Life As a Jam Citizen

• Company news and events on our LinkedIn
• Company Blog
• Employee Feedback on our Comparably page
• Find videos on our teams and games on our Youtube

OUR COMMITMENT TO EQUITY, DIVERSITY, & INCLUSION

We believe in creating games that unite people across the world and that showcase our commitment to providing an environment that is both inclusive and diverse for our players and employees. We strive to create a workforce that is reflective of our global player community as we know that we are stronger and better when we play together. To help promote an inclusive culture, we celebrate the visible and invisible diversity of our Jam Citizens through initiatives including Employee Resource Groups, cultural events, trainings, speaker series, and more.

Jam City is an equal opportunity employer. We enthusiastically accept our responsibility to make employment decisions without regard to race, age, sex (including pregnancy), national origin, ancestry, religion, ethnicity, marital, or domestic partnerships status, disability, genetic information (including the refusal to submit to genetic testing), predisposing genetic characteristics, military status, veteran status, domestic violence victim status, sexual orientation, gender identity or expressions, or any other classification protected by federal, state, and local laws. Our management is committed to following this policy with respect to hiring, placement, promotion, transfer, demotion, layoff, termination, recruiting, pay, and other forms of compensation, training, and general treatment during employment.

About Jam City

Jam City is an award-winning mobile entertainment studio providing unique and deeply engaging games that appeal to a broad, global audience.

Led by CEO Josh Yguado, former 20th Century Fox executive, Jam City is the creative powerhouse behind some of the highest-grossing and most enduring mobile games. Jam City’s global franchise Cookie Jam has generated more than half a billion dollars, and Panda Pop has more than 120 million downloads to date.

The company also is the go-to studio for Hollywood, having developed immersive, narrative-rich mobile games around iconic entertainment brands. The company’s popular RPG game Harry Potter: Hogwarts Mystery was the #1 game in more than 40 countries at its launch in April 2018.

Jam City has nine studios located in Los Angeles (HQ), Berlin, Buenos Aires, Bogotá, Burbank, Cedar Falls, San Diego, San Francisco, and Toronto.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.