Senior Trade Marketing Lead – National Accounts (Remote)

ARI (Axcel Recruiting Inc.); Cincinnati (OH); Hybrid; USD 80,000 - 120,000; Full time

Job summary

A leading trade marketing firm is seeking a Senior Trade Marketing Lead for the Kroger & Albertsons account. This role involves account management, trade marketing strategy development, and collaboration across departments. Ideal candidates will have significant experience in trade marketing and account management, particularly with Kroger and/or Albertsons. Strong analytical skills and expertise with the 84.51 analytics platform are essential. The position offers the option to work in Cincinnati, OH or remotely.

Qualifications

• 5+ years of experience in trade marketing and account management focused on Kroger and/or Albertsons.
• Proven success in developing trade marketing strategies.
• Strong proficiency in sales and trade finance.

Responsibilities

• Manage the Kroger & Albertsons account and foster key stakeholder relationships.
• Develop trade marketing strategies aligned with business goals.
• Collaborate across teams for coordinated strategies.
• Utilize data analytics for decision-making in account strategies.

Skills

Trade marketing experience

Account management

Strong analytical skills

Experience with 84.51

Sales strategy development

Education

Bachelor's degree in Business or Marketing

Job description

National Account Manager, Kroger & Albertsons

Job Title: Senior Trade Marketing Lead - Kroger & Albertsons Account

Location: Cincinnati, OH or Remote

Overview: As a Senior Trade Marketing Lead overseeing the Kroger & Albertsons account, you will play a pivotal role in providing analytical support and developing sales and trade strategy to achieve segment growth and financial targets. This position is a unique blend of National Account Sales, Trade Fund Management, Category Insight, Category Management, Shopper Marketing and Data Analytics, requiring strong cross-functional competency.

Key Responsibilities:

Account Management:

• Lead and manage the Kroger & Albertsons account, developing and nurturing strong relationships with key stakeholders.
• Drive collaborative efforts to achieve growth and financial targets.

Trade Marketing and Sales Strategy:

• Develop and implement trade marketing and sales strategies aligned with overall business objectives.
• Utilize data analytics to identify opportunities, trends, and areas for improvement.

Cross-Functional Collaboration:

• Work closely with Sales, Shopper Marketing, Consumer Insights, and Category Management teams to ensure coordinated efforts and holistic strategies.
• Provide leadership and guidance in a cross-functional environment.

Experience with Kroger & Albertsons:

• Utilize your expertise and experience with Kroger and/or Albertsons to tailor strategies to the unique dynamics of these accounts.
• Leverage understanding of 84.51 to enhance data-driven decision-making.
• Demonstrate proficiency in sales and trade finance to develop and manage budgets effectively.
• Provide financial insights and recommendations to optimize trade investments.

National Account Strategy:

• Be a self-starter capable of developing and executing national account finance and sales strategies.
• Drive initiatives to enhance market share and profitability.

Qualifications and Skills:

• Bachelor's degree in Business, Marketing, or a related field (MBA is a plus).
• years of experience in trade marketing, sales, and account management, with a focus on Kroger and/or Albertsons.
• Proven success in developing and implementing trade marketing and sales strategies.
• Experience with 84.51 data analytics platform.
• Strong analytical skills and proficiency in sales and trade finance.
• Self-motivated with the ability to drive national account strategy and execution.