Senior TikTok Shop Growth Manager

Blissy; Burbank (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Blissy is seeking an experienced TikTok Shop growth operator to scale our affiliate marketing, creator partnerships, and livestream commerce efforts. You will report to the Director of TikTok Shop and build a high-performing network of affiliates and creators to drive GMV and ROAS.

In this role, you’ll develop campaigns, optimize promotions, analyze key metrics, and collaborate with Creative, Marketing, and Operations to execute side-by-side with fast-paced execution and a culture of

Qualifications

• 3+ years of hands-on TikTok Shop experience.
• Proven success growing brands through affiliate marketing and creator partnerships.
• Strong understanding of TikTok Shop Seller Center.
• Experience with livestream commerce.
• Data-driven mindset with strong analytical skills.
• Excellent project management and communication skills.
• Ability to thrive in a fast-paced, entrepreneurial environment.

Responsibilities

• Execute TikTok Shop growth initiatives alongside the Director of TikTok Shop.
• Build and manage a high-performing affiliate and creator network.
• Recruit, onboard, and manage creator relationships.
• Develop affiliate campaigns, commission structures, and promotional strategies.
• Help plan and optimize livestream shopping campaigns.
• Analyze performance metrics (GMV, CVR, AOV, ROI, affiliate performance) and identify growth opportunities.
• Partner with Creative, Marketing, and Operations to execute campaigns.
• Stay current on TikTok Shop trends, platform updates, and best practices.

Skills

TikTok Shop experience

Affiliate marketing

Creator partnerships

Livestream commerce

Data analysis

Project management

Communication

Tools

SQL

Power BI

Job description

Blissy is one of the world’s leading luxury sleep and wellness brands, with products sold through our direct-to-consumer business and major retailers including Target, Nordstrom, and Amazon.

TikTok Shop is one of our fastest-growing channels, and we’re looking for an experienced operator to help scale it even further.

Reporting to the Director of TikTok Shop, you’ll help execute and optimize our growth strategy across affiliate marketing, creator partnerships, livestream commerce, and day-to-day TikTok Shop operations.

What You’ll Do

• Execute TikTok Shop growth initiatives alongside the Director of TikTok Shop
• Build and manage a high-performing affiliate and creator network
• Recruit, onboard, and manage creator relationships
• Develop affiliate campaigns, commission structures, and promotional strategies
• Help plan and optimize livestream shopping campaigns
• Analyze performance metrics (GMV, CVR, AOV, ROI, affiliate performance) and identify growth opportunities
• Partner with Creative, Marketing, and Operations to execute campaigns
• Stay current on TikTok Shop trends, platform updates, and best practices

What We’re Looking For

• 3+ years of hands-on TikTok Shop experience
• Proven success growing brands through affiliate marketing and creator partnerships
• Strong understanding of TikTok Shop Seller Center
• Experience with livestream commerce
• Data-driven mindset with strong analytical skills
• Excellent project management and communication skills
• Ability to thrive in a fast-paced, entrepreneurial environment

Bonus Points

• Experience in beauty, wellness, fashion, or premium consumer brands
• Experience at a TikTok Shop Partner (TSP) or social commerce agency
• Familiarity with SQL, Power BI, or other analytics tools

When applying, please include examples of TikTok Shop brands you’ve worked on, your specific role, and measurable results such as GMV growth, creator expansion, or affiliate success.