Senior Technical Marketing Content Lead

Brooks Automation; Chelmsford (MA); Hybrid; USD 105,593 - 142,861; Full time

Benefits offered by this job

Medical, Dental, Vision insurance

401(k) Plan

Flexible Vacation

Job summary

Brooks Automation, a leading provider of semiconductor automation solutions, seeks a Marketing Content Development Manager to translate complex technologies into clear, high-impact content for brand awareness, launches, education, and sales enablement. The role collaborates with product management, engineering, sales, and leadership to own outcomes and deliverables.

The candidate should have strong technology marketing experience, exceptional writing/editing skills, and the ability to drive

Qualifications

• Bachelor’s degree in marketing, communications, journalism, English, engineering, or related field; advanced degree preferred.
• 8+ years of experience in marketing content development, technical marketing, product marketing or communications.
• Portfolio of technical content: white papers, messaging, launch materials, case studies.
• Knowledge of integrated marketing, demand gen, product launches, and SEO.
• Ability to translate complex tech into customer value propositions.
• Experience with CMS, analytics, collaboration, and PM tools.
• Knowledge of account-based marketing and lifecycle content strategy.

Responsibilities

• Extract strong benefit driven content and positioning from product management, engineering, applications, sales and service teams to create clear, differentiated, and persuasive messaging for technical and business audiences.
• Develop and execute a content strategy that supports business objectives, product launches, customer engagement, and market positioning.
• Create high-quality content for customer-facing presentations, white papers, application notes, case studies, investor presentations, campaign assets, video scripts, and sales enablement materials.
• Ensure all content reflects brand standards, voice, tone, positioning, and messaging consistency across global markets.
• Manage project timelines, content reviews, stakeholder approvals, and cross-functional deliverables in a deadline-driven environment.
• Monitor content performance and use analytics, customer insights, and campaign data to continuously improve content effectiveness.

Skills

Technical writing

Content strategy

Cross-functional collaboration

SEO principles

Analytics

Education

Bachelor’s degree in marketing, communications, journalism, English, engineering, or related field

Advanced degree preferred

Tools

CMS (content management system)

Analytics tools

Collaboration platforms

Project management tools

Job description

Brooks Automation, a leading provider of semiconductor automation solutions, seeks a Marketing Content Development Manager to translate complex technologies into clear, high-impact content for brand awareness, launches, education, and sales enablement. The role collaborates with product management, engineering, sales, and leadership to own outcomes and deliverables.

The candidate should have strong technology marketing experience, exceptional writing/editing skills, and the ability to drive