Senior Strategic Media Planning Manager

COMUS Comfluence LLC; United States; On-site; USD 50,000 - 95,000; Full time

Job summary

Omnicom Group in New York is seeking a Manager, Planning to lead day-to-day media planning and coordination between client, vendor partners, and the media community.

You will collaborate with Integrated Planners, Data Science teams, and partner creative agencies to ensure plans meet brand objectives and goals across Broadcast, Print, Outdoor, and Digital media. The role also involves supervising a planning team and presenting to clients.

Qualifications

• 3+ years of experience in cross-channel branding strategy or media/communications.
• Strong team management and interpersonal communication skills.
• Knowledge of principles of advertising, marketing and media.
• A solid understanding of media types: Broadcast, Print, Outdoor and Digital.
• Knowledge of media data sources and reporting methods.
• Strong presentation skills.

Responsibilities

• Supervising and training Associates and Senior Associates on planning processes and client business.
• Managing the flow of client media-related issues and delivering solutions.
• Establishing timetables for plan development.
• Integrating strategic planning into communication plan development.
• Helping develop planning objectives aligned with client marketing direction.
• Identifying cross-platform deal opportunities and presenting media plans to clients.
• Overseeing execution of plans and monitoring performance against objectives.

Skills

Cross-channel branding

Team management

Media planning & buying

Advertising principles

Media types knowledge

Presentation skills

Job description

Omnicom Group in New York is seeking a Manager, Planning to lead day-to-day media planning and coordination between client, vendor partners, and the media community.

You will collaborate with Integrated Planners, Data Science teams, and partner creative agencies to ensure plans meet brand objectives and goals across Broadcast, Print, Outdoor, and Digital media. The role also involves supervising a planning team and presenting to clients.