Senior Specialist - Marketing (Campaign Management)

Wesco; Pittsburgh (Allegheny County); Sur place; USD 74 000 - 119 000; Plein temps

Résumé du poste

Wesco is seeking a Senior Specialist - Marketing (Campaign Management) to lead campaign intake, planning, and readiness. You will be the primary liaison between business unit marketing and digital/content teams, ensuring briefs have clear goals, audiences, messaging, and success metrics.

You will own planning, collaborate with cross-functional partners, develop high-quality briefs, manage approvals, and drive campaign effectiveness in technology, product, or supply-chain contexts.

Qualifications

• Bachelor’s degree or equivalent education in marketing, communications, or related field.
• 4–6 years of progressive marketing experience.
• Ability to translate data into actionable insights.
• Experience with multi-channel campaigns and ROI measurement.

Responsabilités

• Owns campaign intake, planning, and readiness for assigned programs.
• Serves as the primary campaign management partner for stakeholders.
• Determines whether requests are defined, approved, and ready for production.
• Develops and maintains high-quality briefs and supporting docs with minimal oversight.
• Manages stakeholder alignment and approval throughout the planning lifecycle.
• Reviews proposed changes and recommends actions to maintain objectives and scope.

Connaissances

Strong analytical skills

Stakeholder collaboration

Autonomous working

Excellent communication

Formation

Bachelor’s Degree - Marketing, Communications, Business, or related field or equivalent education and experience

Master's Degree - Marketing, Communications, Business, or related field preferred

Description du poste

Job Description

As a Senior Specialist - Marketing (Campaign Management), you will help lead the campaign intake, planning, and production activities within an assigned business area. You will serve as the primary liaison between the strategic business unit marketing and digital and content marketing teams, ensuring marketing initiatives are clearly defined, strategically aligned, and ready for execution. You will own the development and quality of campaign briefs and ensure campaigns have clear goals, audiences, messaging, and success metrics before entering production.

You will also serve as a subject matter expert in campaign planning and execution and collaborate closely with cross-functional partners to improve campaign effectiveness and business outcomes.

Responsibilities

• Owns campaign intake, planning, and readiness for assigned marketing programs, campaigns, or business initiatives
• Serves as the primary campaign management partner for assigned stakeholders
• Determines whether campaign requests are sufficiently defined, approved, and ready to enter production
• Develops and maintains high-quality campaign briefs and supporting documentation with minimal oversight
• Manages stakeholder alignment and approval processes throughout the campaign planning lifecycle
• Reviews and evaluates requested changes to campaign objectives, messaging, deliverables, or requirements and recommends appropriate actions
• Flags business or scope-related risks and recommends mitigation strategies to stakeholders and other leaders
• Contributes to the development and continuous improvement of campaign intake processes, briefing standards, and reusable marketing assets

Qualifications

• Bachelor’s Degree - Marketing, Communications, Business, or related field or equivalent education and experience required
• Master's Degree - Marketing, Communications, Business, or related field preferred
• 4–6 years of progressive marketing experience
• Demonstrated ownership of complex programs utilizing multiple channels with measurable impact
• Strong analytical skills and ability to translate data into actionable insights
• Advanced proficiency with marketing tools, platforms, and reporting for specialty area
• Strong communication, organization, and stakeholder collaboration skills
• Ability to work autonomously while aligning to broader program goals
• Industry experience in technology, product manufacturing, or supply chain preferred
• Ability to travel 0% - 10%

Compensation Details: $74,285 - $118,856 Annually

This amount is what we reasonably believe we will pay for the position; however, offer amounts may vary based on factors such as geographic location, relevant education, experience, qualifications, skills shift, or any collective bargaining agreements.

For eligible positions, compensation may include participation in a bonus or sales incentive plan,subject to the terms and conditions of the applicable plan documents. For certain sales roles, Wesco also offers a commission structure that provides additional compensation based on sales results, as defined by the applicable commission plan.

In addition, Wesco offers abenefits program for eligible employees, which may include paid time off, medical, dental, and vision coverage, and retirement savings plans. Additional details about benefits are available here .

About The Team

At Wesco, we build, connect, power and protect the world. As a leading provider of business-to-business distribution, logistics services and supply chain solutions, we create a world that you can depend on.

Our Company’s greatest asset is our people. Wesco is committed to fostering a workplace where every individual is respected, valued, and empowered to succeed. We promote a culture that is grounded in teamwork and respect. With a workforce of over 20,000 people worldwide, we embrace the unique perspectives each person brings. Through comprehensive benefits and active community engagement, we create an environment where every team member has the opportunity to thrive.

Founded in 1922 and headquartered in Pittsburgh, Wesco is a publicly traded (NYSE: WCC) FORTUNE 500® company.

Wesco International, Inc., including its subsidiaries and affiliates (“Wesco”) provides equal employment opportunities to all employees and applicants for employment. Employment decisions are made without regard to race, religion, color, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law. US applicants only, we are an Equal Opportunity Employer.

Los Angeles Unincorporated County Candidates Only: Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act.

This posting is for a current, active vacancy intended for immediate hire.