Senior Social Media Storyteller — Video-First

FanDuel; United States; On-site; USD 79,000 - 99,000; Full time

Benefits offered by this job

FanDuel Total Rewards

Job summary

FanDuel is seeking a Social Media Senior Associate to execute FanDuel’s organic social strategy, develop video-forward content, and strengthen brand relevance across key platforms. You will manage channels, publish content, spot real-time opportunities, and collaborate with Brand, Creative, Partnerships, Talent, Editorial, Go-to-Market, and other teams to bring our social strategy to life.

The ideal candidate is creative, sports-savvy, and audience-driven, capable of independent day-to-day

Qualifications

• 3+ years of professional social media, editorial, sports media, digital content, or related experience preferred.
• Experience managing or posting for a league, team, brand, publisher, media outlet, or similar organization across platforms including X, Instagram, TikTok, and Facebook.
• Strong understanding of social-first content and what works across different platforms, particularly short-form video.
• Strong knowledge of sports, sports betting, internet culture, social trends, and the conversations that matter to sports fans.
• Ability to identify and act on real-time social opportunities with strong creative judgment and minimal guidance.
• Strong social copywriting skills with the ability to adapt voice and tone across platforms, audiences, and content types.
• Experience with basic social video clipping and editing; familiarity with Photoshop or other creative tools is preferred.
• Ability to interpret basic social performance metrics and use insights to inform content decisions.
• Strong organizational skills with the ability to manage multiple priorities, deadlines, and stakeholders in a fast-paced environment.
• Strong grammar skills and meticulous attention to detail.
• Collaborative mindset and ability to work effectively with creative, editorial, marketing, talent, partnerships, and other cross-functional teams.
• Must be willing to work nights, weekends, and holidays as dictated by the sports and FanDuel calendar.

Responsibilities

• Execute FanDuel’s organic social strategy across key platforms, helping bring channel strategies, content priorities, campaigns, and audience goals to life.
• Manage day-to-day publishing and content execution across multiple social channels, with an emphasis on video-first storytelling, platform-native content, and emerging formats that drive reach and engagement.
• Develop and pitch timely, culturally relevant and distinctive social content that strengthens FanDuel’s connection with sports fans and customers.
• Identify and react to real-time sports, entertainment, cultural, and platform moments where FanDuel can authentically participate in the conversation.
• Help manage editorial calendars and publishing operations, ensuring content, assets, approvals, scheduling, and execution are accurate and timely.
• Write and edit engaging, platform-native social copy across brand storytelling, product marketing, promotional campaigns, partnerships, talent, video, and real-time sports coverage.
• Partner with Go-to-Market, Brand, Creative, Editorial, Partnerships, Talent, Product, and other stakeholders to translate business priorities into compelling social-first content.
• Support organic social plans for major launches, campaigns, and tentpole moments, helping develop and execute content before, during, and after key events.
• Work with FanDuel talent, creators, athletes, influencers, and partners to develop engaging content that extends FanDuel’s storytelling and creates authentic connections with audiences.
• Stay closely connected to social platforms and emerging trends, identifying new features, formats, behaviors, and content opportunities that FanDuel can test.
• Monitor social and content performance, using data and audience insights to identify learnings and recommend ways to improve future content.
• Regularly test new creative formats, platform features, posting strategies, and audience engagement tactics to identify opportunities for growth.
• Monitor competitors, sports media brands, creators, and broader internet culture to identify trends and opportunities relevant to FanDuel.
• Bring forward social platform expertise, audience insights, competitive learnings, and creative recommendations to help continuously evolve FanDuel’s organic social presence.
• Collaborate closely with other members of the social team, contributing ideas, sharing learnings, and helping maintain a high standard of execution across FanDuel’s channels.

Skills

Social media

Editorial experience

Sports media knowledge

Tools

Photoshop

Job description

FanDuel is seeking a Social Media Senior Associate to execute FanDuel’s organic social strategy, develop video-forward content, and strengthen brand relevance across key platforms. You will manage channels, publish content, spot real-time opportunities, and collaborate with Brand, Creative, Partnerships, Talent, Editorial, Go-to-Market, and other teams to bring our social strategy to life.

The ideal candidate is creative, sports-savvy, and audience-driven, capable of independent day-to-day