Senior Social Media Manager (Remote)

Placements24; Houston (TX); Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Fully remote work

Comprehensive benefits

Career growth opportunities

Job summary

Placements24 is seeking a Senior Social Media Manager to lead our social presence from a fully remote setup. You will architect comprehensive strategies, craft compelling content, and drive community growth across major platforms while aligning with brand goals.

You will analyze performance data, report insights, and guide paid campaigns with budget oversight. The ideal candidate combines strategic vision with hands-on execution and strong collaboration across marketing teams.

Qualifications

• Extensive experience as a Senior Social Media Manager or similar role.
• Proven ability to develop and execute social media strategies that drive engagement and growth.
• Strong content creation, copywriting, and editing skills.
• Experience with paid social campaigns and budget management.
• Bachelor's degree in Marketing, Communications, Digital Media, or related field.

Responsibilities

• Develop and implement a comprehensive social media strategy to increase brand awareness and engagement.
• Manage all social channels, including content creation, scheduling, and community management.
• Create high-quality content (text, images, video) tailored to each platform and audience.
• Monitor trends, platforms, and competitors to identify opportunities and threats.
• Analyze performance metrics and provide actionable insights and reports.
• Collaborate with marketing, sales, and product teams to ensure cohesive messaging.

Skills

Strategic social media

Content creation

Analytics & reporting

Leadership & collaboration

Education

Bachelor's degree in Marketing or related field

Tools

Sprout Social

Hootsuite

Buffer

Job description

About the Role

Our client is seeking an experienced and strategic Senior Social Media Manager to lead our social media efforts in a fully remote capacity. This pivotal role will involve developing and executing cutting-edge social media strategies that align with our brand’s objectives, drive engagement, and foster community growth. You will be responsible for managing our social media presence across all relevant platforms, crafting compelling content, and analyzing performance to optimize campaigns. We are looking for a creative visionary with a proven ability to build and scale online communities and drive measurable results in a remote-first environment. This is an exceptional opportunity for a seasoned professional to make a significant impact on our brand’s digital footprint, working from anywhere. If you are a leader in social media marketing with a passion for innovation and a knack for compelling storytelling, we want to hear from you.

Key Responsibilities

Develop and implement a comprehensive social media strategy to increase brand awareness, improve marketing efforts, and drive engagement. Manage all social media channels, including content creation, scheduling, and community management. Create engaging, high-quality content (text, images, video) tailored to each platform and target audience. Monitor social media trends, emerging platforms, and competitor activities to identify opportunities and threats. Analyze social media performance metrics, providing regular reports with actionable insights and recommendations for improvement. Collaborate with marketing, sales, and product teams to ensure cohesive brand messaging and campaign execution. Manage and grow our online community, fostering positive interactions and responding to inquiries. Oversee social media advertising campaigns, including budget management, targeting, and performance optimization. Develop and maintain brand voice and guidelines across all social media platforms. Stay ahead of the curve on social media best practices, new technologies, and algorithm changes.

Requirements

Extensive experience as a Social Media Manager or similar senior role, with a proven track record of success. Demonstrated ability to develop and execute effective social media strategies that drive measurable results. Exceptional content creation, copywriting, and editing skills. Proficiency in social media management tools (e.g., Sprout Social, Hootsuite, Buffer) and analytics platforms. Deep understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their respective best practices. Strong analytical skills with the ability to interpret data and translate it into actionable strategies. Excellent leadership, communication, and collaboration skills. Experience managing paid social media campaigns and budgets. Ability to work autonomously and manage multiple projects effectively in a remote setting. Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

Benefits

Our client offers a highly competitive salary, comprehensive benefits, and the ultimate flexibility of a fully remote work arrangement. This is an unparalleled opportunity to take the lead on social media strategy for a dynamic company, working from anywhere in the world. You will have the resources and support needed to excel, along with significant opportunities for professional growth and development. Join a forward-thinking team that values creativity, innovation, and results, and help shape the future of our brand's online presence.