Senior Social Media Leader: Strategy, Growth, Team Impact

CRH International; Atlanta (GA); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive pay

Medical benefits

Dental benefits

Disability benefits

Retirement plan

Wellness programs

Growth opportunities

Inclusive culture

Job summary

Oldcastle, a CRH company, seeks a Senior Social Media Manager to elevate our presence across social channels. You will lead a small team of two managers and own corporate social channels, senior leadership LinkedIn, and a brand account, translating strategy into compelling content.

You are a strategist, storyteller, and analytics-driven leader who can set vision and drive execution across cross-functional teams. This role is based in our Atlanta corporate office with a hybrid work model.

Qualifications

• 6+ years of social media experience with leadership exposure.
• Bachelor's degree in marketing, communications, journalism, or related field.
• Proven experience managing agency relationships and leadership social profiles.
• Deep expertise across LinkedIn, Instagram, X, Facebook and emerging channels.
• Strong analytics with ability to translate data into strategy.
• Excellent written communication and storytelling.

Responsibilities

• Lead, mentor, and develop a team of two Social Media Managers, setting clear goals, priorities, and performance expectations.
• Own the strategy and output for senior leadership LinkedIn profiles, managed with an external agency partnership.
• Co-own the corporate social media presence with Corporate Communications, ensuring aligned brand voice and messaging.
• Oversee social media strategy and execution for an additional brand account; guide creative direction with design and content teams.
• Develop and own annual and quarterly social media strategy across accounts, aligned to marketing objectives.
• Define, track, and report KPIs across accounts; provide insights and recommendations to leadership.
• Collaborate with paid media teams on social advertising strategies and opportunities.

Skills

Social media

Team leadership

Analytics

Content strategy

Agency management

Brand voice

Education

Bachelor's degree

Tools

Sprinklr

Sprout Social

Hootsuite

Job description

Oldcastle, a CRH company, seeks a Senior Social Media Manager to elevate our presence across social channels. You will lead a small team of two managers and own corporate social channels, senior leadership LinkedIn, and a brand account, translating strategy into compelling content.

You are a strategist, storyteller, and analytics-driven leader who can set vision and drive execution across cross-functional teams. This role is based in our Atlanta corporate office with a hybrid work model.