Senior Social Media Lead — AI-Driven Campaign Ops

OLIVER Agency - North America; New York (NY); On-site; USD 98,000 - 109,000; Full time

Job summary

OLIVER, part of The Brandtech Group, is seeking a Senior Social Media Manager in New York, NY. You will oversee the social media team, ensure timely delivery, and embed smarter ways of working across the function while guiding campaigns and studio projects.

You will lead multi-brand initiatives, translate trends into guidance, and partner with account, project management, and creative teams. Advanced knowledge of Instagram, TikTok, YouTube, and other platforms, plus AI-enabled workflows, is

Qualifications

• Proven track record leading social media teams.
• Experience across multiple brands in fast-moving environments.
• Strong knowledge of major platforms and analytics tools.

Responsibilities

• Lead social media team and manage key deliverables.
• Collaborate with Account and Project Managers daily.
• Ensure on-time project delivery and quality.
• Develop processes and templates for efficiency.
• Contribute to integrated campaigns and brand work.
• Advise on platform suitability and content strategy.

Skills

Social media management

Team leadership

Operational planning

Instagram expertise

TikTok expertise

YouTube knowledge

AI tool use

Content planning

Tools

Dash Social

Talkwalker

Airtable

Job description

OLIVER, part of The Brandtech Group, is seeking a Senior Social Media Manager in New York, NY. You will oversee the social media team, ensure timely delivery, and embed smarter ways of working across the function while guiding campaigns and studio projects.

You will lead multi-brand initiatives, translate trends into guidance, and partner with account, project management, and creative teams. Advanced knowledge of Instagram, TikTok, YouTube, and other platforms, plus AI-enabled workflows, is