Senior Social Engagement & Digital Strategy Lead

Genting New York LLC; New York (NY); On-site; USD 74,000 - 103,000; Full time

Job summary

Resorts World New York City seeks a Manager Social Engagement to lead digital content creation, deployment, and tracking across Resorts World properties and partner sites.

You will manage social initiatives, earned and paid media, reputation management, local outreach, and coordinate with agencies, IT, hotel sales, and operations to support advertising and online presence. Requires 3 years in digital marketing and a BA/BS in marketing or communications.

Qualifications

• BA/BS in Marketing, Communications, or a related field.
• Three (3) years of experience in digital/social marketing, advertising, and communications.
• Must be able to obtain and maintain the appropriate licenses.

Responsibilities

• Oversee digital content creation, deployment, and tracking for digital communications.
• Strengthen brand through earned and paid media, social engagement, and local outreach.
• Manage digital agencies and coordinate with IT, hotel sales, and operations for online advertising.

Skills

Digital marketing

Social engagement

Reputation management

Team leadership

Education

BA/BS in Marketing, Communications, or related field

Job description

Resorts World New York City seeks a Manager Social Engagement to lead digital content creation, deployment, and tracking across Resorts World properties and partner sites.

You will manage social initiatives, earned and paid media, reputation management, local outreach, and coordinate with agencies, IT, hotel sales, and operations to support advertising and online presence. Requires 3 years in digital marketing and a BA/BS in marketing or communications.