Senior SMB Marketing Lead for Global Ads Growth

Amazon; Seattle (WA); On-site; USD 141,000 - 191,000; Full time

Job summary

Amazon Ads in Seattle is seeking a Sr. Marketing Manager to own the development, execution, and impact of promotions and related marketing content for Sponsored Products.

You will lead end-to-end content creation (written and video) and work with cross-functional teams to drive advertiser acquisition and retention. You’ll build campaigns that use data-driven insights to reduce barriers for SMB advertisers, test ideas, and communicate results across multiple channels, including lifecycle emails

Qualifications

• Bachelor's degree required.
• 5+ years driving creative strategy and execution.
• Experience in fast-paced high-tech or agency environment.

Responsibilities

• Promotions strategy and implementation with ROI analyses.
• Lead promotion testing framework and roadmap.
• Develop and execute marketing communications plan for promotions, including email.
• Collaborate with science and product teams to improve advertiser value.
• Drive regular reporting, insights, and optimization recommendations.

Skills

Creative strategy

Campaign management

Cross-functional collaboration

Data-driven marketing

Project management

Education

Bachelor's degree

Job description

Amazon Ads in Seattle is seeking a Sr. Marketing Manager to own the development, execution, and impact of promotions and related marketing content for Sponsored Products.

You will lead end-to-end content creation (written and video) and work with cross-functional teams to drive advertiser acquisition and retention. You’ll build campaigns that use data-driven insights to reduce barriers for SMB advertisers, test ideas, and communicate results across multiple channels, including lifecycle emails