Senior Shopper Marketing Activation Lead

Publicis Commerce; Rogers (AR); Hybrid; USD 61,000 - 115,000; Full time

Benefits offered by this job

Paid family care

Adoption and fertility support

Pet adoption support

Flexible working arrangements

Work Your World program

Matching gifts

Tuition assistance

Paid time off

Job summary

Publicis Commerce seeks a Senior Account Executive to coordinate project management and activation for a major CPG client’s shopper marketing programs across regional grocery retailers. This hybrid role involves managing timelines, budgets and cross-functional collaboration to deliver successful programs.

The role requires a bachelor's degree in marketing or related field and at least 3 years of shopper marketing or agency experience.

Qualifications

• Bachelor’s degree in advertising, marketing, business or related field
• Minimum of 3 years of shopper marketing or advertising experience, preferably agency experience in retailer promotions
• Strong computer skills and proficiency in Word, Excel and PowerPoint
• Ability to manage time, adhere to strict timelines and work well under pressure
• Detail orientation and ability to multitask across fluid workload
• Proactive nature in the seeking of work/responsibility
• Dependability in execution of work and as member of assigned team
• Enthusiastic, "can do" attitude in accepting work/new challenges
• Desire to learn all aspects of the Shopper Marketing discipline
• Effective interpersonal skills working well across functions
• Conscientious work ethic

Responsibilities

• Maintain productive interaction with support departments (i.e., answer questions/provide direction) to keep projects moving forward
• Lead, compile and author recaps
• Develop knowledge of assigned brand or retailer brand positioning(s), short and long term goals, consumer/shopper targets and marketing strategies
• Tactically support programs (development of timelines, trafficking and review of materials, estimation of costs, etc.)
• Independently manage projects effectively from start to finish
• Manage budgets, completing programs within estimated hours and costs
• Manage electronic job jackets/billing information
• Develop your proficiency across all Mars internal workflow and financial management systems
• Work effectively and efficiently with various internal departments
• Maintain and update team reports, including weekly status, marketplace assessments, etc.
• All other duties as assigned by Manager

Skills

Time management

Multitasking

Interpersonal skills

Proactive attitude

Detail oriented

Communication

Education

Bachelor’s degree in advertising, marketing, business or related field

Tools

Word

Excel

PowerPoint

Job description

Publicis Commerce seeks a Senior Account Executive to coordinate project management and activation for a major CPG client’s shopper marketing programs across regional grocery retailers. This hybrid role involves managing timelines, budgets and cross-functional collaboration to deliver successful programs.

The role requires a bachelor's degree in marketing or related field and at least 3 years of shopper marketing or agency experience.