Senior Shopper Marketing Activation Lead

Publicis Commerce; Atlanta (GA); Hybrid; USD 66,000 - 87,000; Full time

Job summary

Publicis Commerce in the United States seeks a Senior Account Executive to manage activation of major CPG shopper marketing programs with regional grocery retailers. This role is not a sales position, and candidates must reside within a commutable distance of Publicis offices in Atlanta, Chicago or New York for a hybrid schedule.

You will coordinate retail media launches, manage budgets, and deliver campaign performance reports while collaborating with AdOps and internal teams to ensure timely

Qualifications

• Bachelor's degree in advertising, marketing or related field is required.
• Minimum of 3 years of media planning or execution experience, agency experience preferred.
• Familiarity with self- and managed-service retail search strategy and programmatic media (Criteo, CitrusAd, Pacvue, Kenshoo, Google) is preferred.
• Strong skills in Word, Excel and PowerPoint.

Responsibilities

• Coordinate activation and implementation of retail media with investment and AdOps teams for on-time launches and reporting.
• Develop proficiency with internal/external file databases and budget tracking tools.
• Maintain productive interactions with support departments to keep projects moving.
• Lead, compile, and present recap reports detailing campaign performance and actions.

Skills

Media planning

Budget management

Time management

Communication

Project coordination

Education

Bachelor's degree in advertising, marketing, business or related field

Tools

Criteo

CitrusAd

Pacvue

Kenshoo

Google Ads

Job description

Publicis Commerce in the United States seeks a Senior Account Executive to manage activation of major CPG shopper marketing programs with regional grocery retailers. This role is not a sales position, and candidates must reside within a commutable distance of Publicis offices in Atlanta, Chicago or New York for a hybrid schedule.

You will coordinate retail media launches, manage budgets, and deliver campaign performance reports while collaborating with AdOps and internal teams to ensure timely