Senior Shop Marketing and Creative Operations Lead

Ali Abdaal; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Join a leading consumer platform as a Marketing Operations Leader, where you will optimize and innovate marketing strategies and workflows. Ideal candidates will leverage their experience in consumer marketing to enhance operational excellence, guiding a team to achieve strategic objectives in a dynamic environment.

Qualifications

• Experience in leading marketing functions at a consumer marketplace.
• Familiarity with tools that expedite marketing project execution.
• Ability to lead and motivate diverse teams effectively.

Responsibilities

• Design scalable, automated systems to enhance marketing operations.
• Act as liaison across marketing, product, engineering, and UX teams.
• Lead a team in nurturing talent and developing new skills.

Skills

Cross-Disciplinary Coordination

Communication Skills

Leadership and Influence

Resourcefulness and Efficiency

Systems Thinking

Emerging Technology Aptitude

Job description

About the role

Shop is a consumer-facing shopping platform that spans our flagship Shop app (with over 6 million 5-star reviews!), Shop Pay express checkout used by hundreds of millions of buyers, and more. This role sits within Shop Marketing, which drives awareness and adoption of Shop among buyers and merchants alike, and reports to Shop’s Head of Marketing. The ideal candidate for this role will have a proven track record of orchestrating marketing and creative workflows across marketing, creative, product, engineering, and UX teams, and architecting AI-powered, automated systems to scale marketing team impact and operational excellence. Ideal candidates will have held marketing and creative ops leadership roles at a consumer-facing brand or marketplace.

Key Responsibilities:

• Identify opportunities to accelerate Shop marketing’s roadmap and creative strategies by making marketing work more efficient and higher quality over time, reducing single points of failure, and eliminating duplicative overhead.
• Design and build scalable, automated operating systems to capture those opportunities and increase team execution speed and impact
• Act as a primary liaison and workflow orchestrator across senior stakeholders from marketing, product, engineering, and UX teams
• Champion product and UX best practices within marketing projects and vice-versa
• Advise on scoping, resourcing and assembly of high-visibility, high-stakes marketing projects, and step in to solve complex problems that hinder project success
• Build and maintain centralized marketing measurement tools and systems, as well as reporting rituals, and shape Shop marketing’s internal performance narrative
• Apply your knowledge of latest commerce category trends, and marketing and creative best practices, to inform Shop marketing’s long-term roadmap
• Lead a team of marketing ops and merchant enablement employees, nurturing talent and cultivating new skillsets
• Actively learn and adapt to new AI capabilities and tools, sharing your wins (and learnings!) with colleagues

Required Skillsets:

• Experience in Commerce/Marketplace Category: Demonstrated experience leading similar functions at a consumer marketplace or shopping app company
• Cross-Disciplinary Coordination: Proven ability to drive cross-functional coordination across diverse teams to achieve collective objectives.
• Emerging Technology Aptitude: Very comfortable working with emerging technologies and technical teams
• Systems Thinking: Deep expertise in thinking from first principles and applying product principles, with a proficiency in building scalable systems and automating workflows
• Resourcefulness and Efficiency: Highly resourceful with a keen ability to prioritize ruthlessly and model effective time management to maximize impact
• Communication Skills: Exceptional communication skills to clearly articulate priorities, dependencies, and project risks, enabling quick problem resolution and alignment
• Technical Acumen: Familiarity with latest tools and technologies that expedite marketing and creative project execution and drive operational excellence
• Leadership and Influence: Ability to lead from any position, motivating teams by setting pace and rhythm, driving alignment, and attracting top-tier talent.
• Entrepreneurial Mindset: Ability to perform under pressure, deliver impact in ambiguous environments, and ask tough questions

If you're ready to contribute to innovative marketing and creative strategies in an environment that values technical excellence and rapid execution, we'd love to hear from you.

About Shopify

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. We propel entrepreneurs and enterprises to scale the heights of their potential. Since 2006, we’ve grown to over 8,300 employees and generated over $1 trillion in sales for millions of merchants in 175 countries.

This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many, is a future with more voices rather than fewer, and is creating more choices instead of an elite option.

About you

Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.

Before you apply, consider if you can:

• Care deeply about what you do and about making commerce better for everyone
• Excel by seeking professional and personal hypergrowth
• Keep up with an unrelenting pace (the week, not the quarter)
• Be resilient and resourceful in face of ambiguity and thrive on (rather than endure) change
• Bring critical thought and opinion
• Use AI tools reflexively as part of your fundamental workflow
• Embrace differences and disagreement to get shit done and move forward
• Work digital-first for your daily work

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️ PleaseDO NOT APPLYif you cannot demonstrate relevant experience in the key areas listed above or meet the location requirements.

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