Senior Salesforce Marketing Cloud Architect

Pacific Life; Newport Beach (CA); On-site; USD 168,000 - 205,000; Full time

Benefits offered by this job

Medical, dental, vision

Paid time off

Parental leave

401k match

Job summary

Pacific Life is seeking a Senior Salesforce Marketing Cloud Engineer in Newport Beach, CA to join the Salesforce Center of Excellence. You will shape customer engagement strategy, drive the Marketing Cloud roadmap, and collaborate with marketing leadership, data analysts, and engineers.

You will design complex journeys, build integrations, and establish platform standards. The role requires hands-on expertise and strong communication across technical and business teams.

Qualifications

• 7+ years hands-on Salesforce Marketing Cloud experience.
• Expert-level knowledge of Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, segmentation, and subscriber management.
• Strong SQL development skills for complex audience creation and data management.
• Experience with AMPscript, SSJS, Marketing Cloud APIs, CloudPages, and automation development/troubleshooting.
• Proven experience designing and optimizing enterprise-scale marketing automation and customer journeys.
• Strong data architecture understanding and integration patterns.
• Excellent communication with senior leaders and technical teams.
• Knowledge of email marketing compliance (CAN-SPAM).

Responsibilities

• Lead the architecture, design, development, and optimization of Salesforce Marketing Cloud solutions.
• Advise marketing leadership and stakeholders on customer engagement strategies and roadmaps.
• Design and implement sophisticated customer journeys, triggered communications, segmentation, and automation processes.
• Build scalable integrations between Marketing Cloud, Salesforce CRM, Data Cloud, and enterprise data platforms.
• Define technical standards, governance, security controls, and best practices for the Marketing Cloud platform.
• Collaborate with architects, data engineers, and product teams to deliver enterprise-scale capabilities.
• Evaluate emerging Salesforce technologies and recommend innovative solutions.
• Mentor developers, admins, and technical staff to raise platform excellence across the organization.

Skills

Salesforce Marketing Cloud

SQL

AMPscript

SSJS

Marketing Cloud APIs

Data architecture

Communication

Tools

Email Studio

Content Builder

Journey Builder

Automation Studio

Contact Builder

Job description

Pacific Life is seeking a Senior Salesforce Marketing Cloud Engineer in Newport Beach, CA to join the Salesforce Center of Excellence. You will shape customer engagement strategy, drive the Marketing Cloud roadmap, and collaborate with marketing leadership, data analysts, and engineers.

You will design complex journeys, build integrations, and establish platform standards. The role requires hands-on expertise and strong communication across technical and business teams.