Senior Researcher, Growth

Thenewyorktimes; New York (NY); On-site; USD 110,000 - 135,000; Full time

Job summary

The New York Times is seeking a Senior Researcher for the Audience Insights team to lead end-to-end research projects across Growth and other product areas. You will work within a hybrid digital product team, collaborating with Product, Design, Strategy, Marketing and Engineering to translate reader insights into strategy and features.

We value 5+ years of research experience, expertise in UX and survey methods, and proficiency with Qualtrics, Displayr, Tableau.

Qualifications

• 5+ years of research and insights experience in UX or product research.
• Experience scoping and conducting UX and usability research with qualitative and quantitative methods.
• Experience developing and executing survey research with data-driven narratives.
• Ability to collaborate across Product, Design, Strategy, Marketing and Engineering.
• Comfort embracing feedback and treating failures as opportunities.

Responsibilities

• Lead end-to-end research projects for Growth and other teams.
• Create, manage and analyze large-scale surveys and visuals to tell a story.
• Inspire colleagues with reader-centric insights that guide product decisions.
• Design mixed-method studies with actionable recommendations and strategic guidance.
• Integrate behavioral data, proprietary research and A/B testing results.

Skills

UX research

Survey design

Qualitative methods

Quantitative methods

Cross-functional collaboration

Education

MA/MS in human-behavior related field

Tools

Qualtrics

Displayr

Tableau

Job description

Job Description

The New York Times Audience Insights team is hiring a Senior Researcher who will manage essential research projects for Growth and other teams at The New York Times. The mission of the New York Times Audience Insights team is to help The Times grow by understanding our audience. The Audience Insights team is a team of researchers that employ methods and tools across several research domains, including product research, market research, UX research, and human-centered design. We draw from principles in the social sciences, specifically Psychology, Anthropology, Sociology, and Behavioral Economics. We are looking for a Senior Researcher with experience ensuring that reader‑centric insights are at the heart of product development.

About the Role

You will lead end‑to‑end research projects that create short‑term strategies for NYT Growth. As a part of a digital product team, you will collaborate with Product, Design, Strategy, Marketing, and Engineering to guide long‑term strategy. This is a hybrid role, reporting to the Managing Director, Growth Audience Insights. You can typically expect to be in the office 3 days per week.

Responsibilities

• Conduct user experience studies across The New York Times, on growth and app surfaces
• Create, manage and analyze large‑scale surveys independently, including the ability to produce advanced visualizations and construct a narrative from the data
• Through research, inspire colleagues to uncover fresh opportunities and to build new product and marketing experiences grounded in user needs
• Design and complete mixed‑method studies that meet goals, provide relevant recommendations and guide evidence‑based strategy
• Complement research with behavioral data, proprietary and industry research, and A/B testing results to provide a holistic view of our users
• Explore and experiment with new research methodologies and design‑thinking tools
• Contribute to the collaborative culture of Audience Insights; help The New York Times understand, and build empathy for, our audiences
• Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world

Basic Qualifications

• 5+ years of research and insights experience
• Experience scoping and conducting UX and usability research through a variety of qualitative and quantitative methods
• Experience developing and executing survey research, including data analysis and developing a narrative
• Experience with a range of research methods and techniques
• Experience working across multiple internal team environments; someone who embraces challenges, welcomes feedback and views failures as opportunities

Preferred Qualifications

• MA/MS+ in a human‑behavior related field, such as Psychology, Sociology, Anthropology, Human‑Computer Interaction, Media Studies or Economics
• Mastery of Qualtrics, Displayr, Tableau and/or other platforms for advanced survey analysis and visualization
• 2+ years of research experience with growth product teams, mobile apps or app development

The annual base pay range for this role is between $110,000 and $135,000 USD. For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts, a company‑matching 401(k) plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs. For roles outside of the U.S., information on benefits will be provided during the interview process.

We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC) ’s Know Your Rights Poster is available here.

The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email [e-mail].

The Company encourages those with criminal histories to apply, and will consider their applications in a manner consistent with applicable "Fair Chance" laws, including but not limited to the NYC Fair Chance Act, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act.

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