Senior Research Manager, Customer Success

NielsenIQ; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

NielsenIQ is seeking a Senior Research Manager to own complex custom research programs for leading brands. You will Lead research engagements from study design to final delivery, ensuring rigorous analysis and actionable insights that drive business decisions.

You will partner with Directors and Analysts, manage client communications, design questionnaires, oversee fieldwork, and provide strategic guidance across quantitative and qualitative methods, including longitudinal studies and brand

Qualifications

• Bachelor's degree in Market Research, Business, Marketing, Psychology, Sociology, Statistics, Economics, or a related field.
• Experience leading research engagements from design through delivery is required.
• Strong analytical and storytelling abilities with client management experience.

Responsibilities

• Lead research engagements from kickoff through final delivery.
• Manage fieldwork and data processing to ensure quality.
• Coordinate with Directors, Analysts, and client teams for on-time outcomes.
• Develop study designs, questionnaires, sampling plans, and methodologies.
• Provide strategic guidance on research design to drive actionable insights.
• Translate findings into executive-ready narratives and recommendations.

Skills

SPSS

Education

Bachelor's degree

Tools

SPSS

Job description

As a Senior Research Manager, you will serve as the primary owner of complex custom research programs for some of the world's most recognized brands. You will be responsible for independently leading research engagements from study design through final delivery, ensuring projects are executed with excellence while generating actionable insights that drive meaningful business decisions.

This role requires a strong combination of research expertise, analytical rigor, client management, and strategic storytelling. Senior Research Managers serve as the day-to-day leaders of their projects, partnering closely with Directors and Analysts while maintaining ownership of project execution, insight development, client communication, and overall delivery.

The ideal candidate is a highly organized and intellectually curious researcher with experience managing complex quantitative research studies. Experience supporting technology clients, longitudinal research programs, and/or brand tracking studies is highly desirable.

Key Responsibilities

• Research Leadership & Project Ownership
  Serve as the primary owner and day-to-day leader of research engagements, managing all phases of project execution from kickoff through final delivery
• Independently lead multiple concurrent projects
  Independently lead multiple concurrent projects while ensuring timelines, budgets, quality standards, and client expectations are consistently met
• Proactively identify project risks
  Proactively identify project risks, develop solutions, and navigate complex stakeholder environments
• Coordinate effectively with internal teams
  Coordinate effectively with internal teams, international hub partners, vendors, and operational stakeholders to ensure seamless project execution
• Research Design & Methodology
  Lead questionnaire development, survey design, sampling approaches, and overall study methodology
• Provide strategic guidance on research design
  Provide strategic guidance on research design to ensure studies deliver actionable and decision-oriented insights
• Manage fieldwork and data processing
  Manage and monitor fieldwork, data quality controls, and data processing activities
• Oversee project specifications
  Oversee project specifications and ensure research outputs meet the highest standards of quality and rigor
• Apply expertise across methodologies
  Apply expertise across a variety of quantitative and qualitative methodologies, with experience in longitudinal studies and brand tracking considered a strong advantage
• Analytics & Insight Development
  Act as a consultant providing clients with expert opinions on study design and results interpretation and leveraging appropriate business acumen to guide them through implications
• Lead data analysis
  Lead the analysis and interpretation of complex data sets, identifying key trends, patterns, opportunities, and risks
• Translate findings into narratives
  Translate research findings into compelling business narratives that address client objectives and support decision making
• Develop executive-level perspectives
  Develop executive-level perspectives, strategic implications, and actionable recommendations
• Support ad hoc requests
  Support ad hoc analytical requests through direct data interrogation and manipulation
• SPSS proficiency
  Demonstrate proficiency with SPSS and related analytical tools to efficiently execute data reviews, answer client questions, and conduct exploratory analyses
• Leverage AI-powered tools thoughtfully
  Leverage AI-powered tools and emerging technologies thoughtfully and responsibly to accelerate workflows, increase productivity, enhance analytical depth, and improve the quality of research outputs while maintaining analytical rigor
• Client Leadership & Communication
  Serve as the primary day-to-day contact for clients, building strong working relationships through consistent communication and outstanding service
• Lead client meetings and presentations
  Lead client meetings, project updates, working sessions, and results presentations with confidence and professionalism
• Executive communication
  Demonstrate exceptional executive presence and communication skills when presenting findings to senior stakeholders
• Translate findings into recommendations
  Translate complex research findings into concise, clear, and actionable recommendations tailored to business audiences
• Strategic engagement
  Partner with Directors to increase the strategic value delivered to clients and identify opportunities to strengthen engagement
• Storytelling & Deliverables
  Develop polished, executive-ready presentations, reports, and strategic recommendations
• Data visualizations & narratives
  Create compelling data visualizations and clear narratives that simplify complex research findings
• Deliverables quality
  Ensure all deliverables are accurate, visually engaging, strategically relevant, and aligned with client needs
• Mentor teammates
  Mentor junior team members on effective storytelling, analytical thinking, and research best practices
• Team Leadership & Development
  Provide guidance and coaching to Associate Research Managers and Analysts
• Foster collaboration
  Foster a collaborative environment focused on quality, continuous improvement, and professional development
• Share best practices
  Share best practices and contribute to the evolution of research processes, analytical approaches, and team capabilities
• Talent development
  Support talent development by providing feedback, coaching, and mentorship to less experienced team members

Bachelor's degree in Market Research, Business, Marketing, Psychology, Sociology, Statistics, Economics, or a related field

5-8+ years of experience in market research, consumer insights, analytics, consulti