Senior Programmatic Platform Account Manager

Jobtailor; New York (NY); On-site; USD 95,000 - 130,000; Full time

Job summary

Big Happy is seeking a programmatic advertising expert to own and execute complex campaigns, working with DSPs and SSPs to drive high-performance results.

You will manage client campaigns, strategy, and post-sale processes while leading a team of programmatic specialists to meet KPI targets and deliver exceptional service.

Qualifications

• 4–6+ years of experience in programmatic advertising or related field.
• Strong knowledge of DSPs, SSPs, and the digital ecosystem.
• Excellent oral and written communication skills.
• Advanced proficiency in Excel and PowerPoint.
• BA/BS degree required.
• Programmatic and DOOH experience preferred.

Responsibilities

• Own and execute programmatic campaigns with end-to-end ownership.
• Support strategy and campaign management to ensure client satisfaction.
• Lead hands-on work with DSPs/SSPs for activation and optimization.
• Grow understanding of ad tech ecosystems and lead in the space.
• Manage other programmatic specialists and report KPI performance.
• Oversee post-sale process for large programmatic campaigns.
• Create PMP Deal IDs, optimize, and report in SSPs.
• Prepare campaign reports and wrap-ups for clients.
• Troubleshoot client requests and provide proactive resolutions.

Skills

DSPs

SSPs

Client Communication

KPI Management

Programmatic Campaign Management

Education

BA/BS Degree

Tools

Excel

PowerPoint

Job description

• Play a key role in owning and executing programmatic campaigns, ensuring seamless integration and high-performance delivery
• Support our strategy and campaign management efforts, while ensuring client satisfaction with best-in-class programmatic services
• Expert hands-on-keyboard experience with Demand Side Platforms to assist clients in activating campaigns, as well as a very strong understanding of Supply Side Platforms and the programmatic market
• Desire to grow their understanding of the advertising technology ecosystems and platform and be a leader in the space
• Experienced managing other programmatic specialists
• Strategic and out-of-the-box thinkers who are creative and will help deliver results for their clients
• Manage Programmatic Account Managers to ensure KPI’s and deliverables are being met
• Assist with managing the post-sale process of Big Happy creative mobile programmatic campaigns
• Create new PMP Deal IDs, manage optimizations, reporting and daily management in our SSPs
• Prepare campaign reporting and wrap-up presentations for Big Happy’s programmatic clients
• Strategize and troubleshoot client programmatic deal requests and general capability inquiries
• Provide a high level of customer service to clients with effective communication, timely responses to requests and proactive resolutions to potential issues

Requirements

• 4-6+ years of experience
• Strong knowledge of DSP’s, SSP’s and the digital ecosystem
• Exceptional communication skills, both oral and written
• Advanced working knowledge of Excel and Powerpoint
• BA/BS required
• Programmatic and DOOH experience

Core Competencies

Demonstrates expertise in managing programmatic campaigns, including hands-on experience with Demand Side Platforms and Supply Side Platforms. Strong ability to strategize, optimize, and deliver high-performance results while ensuring client satisfaction.

Highest-signal resume keywords

• Programmatic Campaign Management
• Demand Side Platforms (DSPs)
• Supply Side Platforms (SSPs)
• Client Communication
• KPI Management

ATS Optimization Keywords

Hard Skills

• Programmatic Advertising
• Digital Ecosystem Knowledge
• Campaign Reporting
• PMP Deal ID Creation
• Optimization Management

Soft Skills

• Exceptional Communication Skills
• Creative Problem Solving
• Strategic Thinking

Certifications & Qualifications

• BA/BS Degree

Industry Keywords

• Programmatic Services
• DOOH Experience
• Client Satisfaction
• Campaign Management

Tools & Technologies

• Excel
• PowerPoint