Senior Product Marketing Manager: Technical, Launch‑Driven

The Sage Group; United States; On-site; USD 120,000 - 170,000; Full time

Job summary

The Sage Group’s client, a leading AI Identity Management company, seeks a hands-on Senior Product Marketing Manager with a strong product/technical foundation. You will translate technical innovation into market-facing stories, own product launches, and enable sales through compelling content and campaigns.

You will work with product, engineering, sales and executives to shape positioning, messaging and go-to-market strategy for architectures and integrations, turning complex capabilities into

Qualifications

• 5+ years of product marketing experience in enterprise B2B SaaS
• Strong messaging and positioning skills with ability to translate technical capabilities into customer value
• Experience leading enterprise product launches from strategy through execution
• Outstanding writing, editing and storytelling skills
• Experience creating sales enablement, competitive messaging and go-to-market materials
• Ability to participate credibly in technical product discussions and collaborate across teams

Responsibilities

• Lead product launches and go-to-market planning for new products and major feature releases
• Own product messaging and positioning across the company
• Develop content including solution briefs, web copy, blog posts, white papers and presentations
• Create sales assets, enablement content and campaign materials with demand generation
• Manage external writers, analysts and industry contributors to scale content while maintaining quality
• Support customer communications programs, case studies and thought leadership
• Collaborate with product, engineering and solutions engineering to ensure technically accurate messaging

Skills

Product marketing

Enterprise SaaS

Messaging & storytelling

Technical collaboration

Job description

The Sage Group’s client, a leading AI Identity Management company, seeks a hands-on Senior Product Marketing Manager with a strong product/technical foundation. You will translate technical innovation into market-facing stories, own product launches, and enable sales through compelling content and campaigns.

You will work with product, engineering, sales and executives to shape positioning, messaging and go-to-market strategy for architectures and integrations, turning complex capabilities into