Senior Product Marketing Manager, Integrations

Aircall

New York (NY)

On-site

USD 156,000 - 172,000

Full time

8 days ago

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Benefits offered by this job

Competitive salary package

Job summary

Aircall and its global team are seeking a Senior Product Marketing Manager to own marketing for our integration ecosystem. You will shape positioning for connectors like HubSpot and Salesforce, craft launches, and drive GTM strategies with Product, Tech Partnerships and GTM teams.

You will work closely with Product and Engineering to translate technical integration details into durable customer value and scalable messaging across markets.

Qualifications

  • 5+ years of product marketing experience in a technical B2B SaaS product.
  • Direct experience in the Salesforce or HubSpot ecosystem.
  • Experience driving product usage and end-to-end launches.
  • Strong positioning and messaging skills.
  • Knowledge of AI workflows and how to apply AI in GTM strategies.

Responsibilities

  • Own positioning, messaging and value propositions for integration set (HubSpot, Salesforce, and others).
  • Own HubSpot and Salesforce launches, including narrative, plan, enablement, and GTM on Aircall side.
  • Lead GTM for AI Actions across the integration set with use-case and industry messaging.
  • Run campaigns pairing an integration with a vertical to position AI Voice Agents.
  • Own the Aircall Marketplace listing for integrations with compelling copy and assets.
  • Build enablement for GTM: product overviews, demos, and objection handling.
  • Engage with customers and prospects, review feedback, and feed insights back to product.

Skills

Product marketing
B2B SaaS
HubSpot/Salesforce ecosystem
AI Fluency
Launch campaigns

Job description

Aircall is a unicorn AI-powered communications platform transforming how teams win with customers.

For over a decade, we’ve believed voice builds the strongest business relationships. We bring voice, SMS, WhatsApp, and 250+ integrations together on one seamless workspace—so every customer conversation drives revenue, resolves issues faster, and builds trust. Our AI Voice Agents handle routine interactions while your team leads the conversations that matter most. Used by 24,000+ businesses worldwide.

We’re 600+ people from 40+ nationalities across Paris, London, Madrid, Berlin, New York, San Francisco, Seattle, Sydney, and Mexico City. We’re ambitious, product-driven, and execution-focused—built for visible impact, fast decisions, and real growth.

Come join us!

Aircall is looking for a Senior Product Marketing Manager to own product marketing for our integration ecosystem. This is a technical, cross-functional role. You will work day to day with Product, Tech Partnerships and our go-to-market teams.

You will define the value customers get when Aircall runs inside HubSpot, Salesforce and the rest of our integration set, and you will own the positioning, the launches and the evidence behind them. You will go deep with Product and Engineering on how these integrations actually work, from the data model to call context and sync behaviour, and turn that "how" into a durable "why".

Key Responsibilities
  • Own the positioning, messaging and value propositions for our strategic integration set, starting with HubSpot and Salesforce and extending to Shopify, Monday, Pipedrive, Zoho, and others.
  • Own HubSpot and Salesforce launches and major updates, including the narrative, the launch plan, enablement material, and the go-to-market on the Aircall side.
  • Lead the go-to-market for AI Actions, which let AI agents do things like book a meeting or look up an order, across the integration set, with messaging built by use case and by industry.
  • Run the campaigns that pair an integration with a vertical to position AI Voice Agents, for example ecommerce and Shopify. Own the plan, the messaging and the assets, and work with regional and marketing to ship.
  • Own the Aircall Marketplace listing for the integrations in your set: the positioning, the copy and the assets a customer sees before they connect.
  • Build the enablement our GTM team uses: product overviews, demos, one-pagers and objection handling for the strategic set.
  • Talk to customers and prospects, sit in on GTM conversations, review call recordings and win-loss data, read the docs, and use the integration yourself.
  • Track how top competitors position and deliver their integration experience. Turn it into battle cards and objection handling the GTM team trusts, and feed it back into product and planning.
Qualifications
  • 5+ years of product marketing experience, including real depth on a technical B2B SaaS product. You understand how an integration works, not just what it does.
  • Direct experience in the Salesforce or HubSpot ecosystem. You have marketed or launched an integration with one of them, or done product marketing inside one of those ecosystems, and you know how they are bought, deployed and administered.
  • Experience driving product usage, not only launches. You have owned a number that tracks how many customers turned a capability on and kept using it.
  • Experience launching products. You have run launches end to end, including the decision to ship or hold, with stakeholders at every level of seniority.
  • Strong positioning & messaging skills. You turn market intel, competitor analysis, and win-loss data into positioning the field trusts, and you know the difference between a feature comparison and a structural advantage.
  • AI Fluency. You build repeatable AI workflows, not one-off prompts, and know when to trust, challenge, or override the output. Your bar is better work, not more AI activity.
  • Strategic, hands-on and collaborative. You see the big picture and you write, build and ship the work yourself. You align Product, Sales and regional marketing without owning all the decisions.

Base salary range:: $156,000 USD - $172,000 USD

Why join us?

Key moment to join Aircall in terms of growth and opportunities

Our people matter, work-life balance is important at Aircall

Fast-learning environment, entrepreneurial and strong team spirit

45+ Nationalities: cosmopolite & multi-cultural mindset

Competitive salary package & benefits

DE&I Statement

At Aircall, we believe diversity, equity and inclusion – irrespective of origins, identity, background and orientations – are core to our journey.

We pride ourselves on promoting active inclusion within our business to foster a strong sense of belonging for all. We’re working to create a place filled with diverse people who can enrich and learn from one another. We’re committed to ensuring that everyone not only has a seat at the table but is valued and respected at it by providing equal opportunities to develop and thrive.

We will constantly challenge ourselves to make sure that we live up to our ambitions around diversity, equity and inclusion, and keep this conversation open. Above all else, we understand and acknowledge that we have work to do and much to learn.

Want to know more about candidate privacy? Find our Candidate Privacy Notice here.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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