Senior Product Marketing Manager

Aircall.io, Inc.; New York (NY); Hybrid; USD 120,000 - 165,000; Full time

Job summary

Aircall is seeking a Senior Product Marketing Manager in New York, NY. This role focuses on positioning, messaging, and go-to-market strategy for an AI product line, collaborating across product, marketing, and Sales to enable success.

You will work with a global, cross-functional team in a high-visibility capacity, shaping how 22,000+ companies understand Aircall's AI capabilities. This is a hybrid role based in NYC.

Qualifications

• 5+ years of relevant work experience in tech or startups, including at least 3 years in Product Marketing.
• AI fluency: build repeatable AI workflows, not one-off prompts, and know when to trust or override output.
• Strong project management skills and ability to work cross-functionally to achieve goals.
• Data-driven mindset with ability to set measurable objectives.
• Proactive communicator who initiates and manages projects with stakeholders.
• Excellent storyteller who tailors messages to the audience.
• Exposure to integrations, channel partnerships, or app ecosystem GTM is a plus.

Responsibilities

• Own positioning and messaging for your product area and ladder up to Aircall's narrative.
• Talk to customers and use insights to sharpen messaging and inform the roadmap.
• Lead go-to-market for new feature releases: launch plans, enablement content, and assets.
• Build and maintain battlecards with the latest competitive info.
• Own activation and engagement strategy to drive adoption through campaigns and lifecycle programs.
• Partner with integrations and ecosystem teams to articulate joint value.
• Collaborate with product, marketing, enablement, data, and leadership to align on priorities.
• Monitor effectiveness of initiatives and report progress to leadership.

Skills

5+ yrs exp

AI workflows

Cross-functional PM

Data-driven mindset

Proactive communicator

Storytelling

HubSpot

Integrations/GTM

Global mindset

Tools

HubSpot

Job description

Aircall is a unicorn, AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, resolve issues faster, and scale customer-facing teams. We’re redefining customer communications by bringing voice, SMS, WhatsApp, and AI together into one seamless workspace.

Our momentum comes from a simple idea: help teams work smarter, not harder. Aircall’s AI Voice Agent automates routine calls, AI Assist streamlines post-call work, and AI Assist Pro delivers real-time guidance so people can do their best work. The result is higher revenue, faster resolutions, and teams that scale with confidence.

Aircall is headquartered in Paris, our European HQ, with a strong North American presence anchored in Seattle, our North American HQ, and teams across Madrid, London, Berlin, San Francisco, New York City, Sydney, and Mexico City. We’ve built a product customers love and a business that’s scaling quickly, backed by world-class investors and driven by rapid AI innovation across multiple product lines.

At Aircall, you’ll join a company in motion. We’re ambitious, product-driven, and execution-focused, with visible impact, fast decisions, and real growth.

How we work at Aircall:We’re customer-obsessed, data-driven, and focused on delivering meaningful outcomes. We value ownership, continuous learning, and thoughtful speed. If you thrive in a collaborative, fast-moving environment where trust and impact matter, you’ll feel at home here.

About the Role

Aircall is looking for a Senior Product Marketing Manager to join our team of customer-centric and collaborative PMMs. In this role, you will own positioning, messaging, and go-to-market strategy & execution for one of Aircall's AI product lines, with a focus on our growing partner ecosystem. You will turn the roadmap into value that resonates with prospects & customers and arm Sales and Customer Success with the enablement material they need to win.

Product Marketing sits at the intersection of Product, Marketing, and GTM. You will be a key member of a global, cross-functional team based across the US and Europe. This is a high-visibility role: you will work with Aircall's leadership team and have a real impact on the business.

Your work here will directly shape how 22,000+ companies understand what Aircall's AI can do for them. You will have the ownership and the trust to move fast in doing it.

Where you’ll work

This role is based in our New York, NY office. We work hybrid, two days a week in office.

Key Responsibilities

• Own positioning and messaging for your product area, and make sure it ladders up to Aircall's overarching narrative, including verticalized messaging for key industries and segments.
• Talk directly to customers and use those conversations, plus market research, to sharpen messaging and inform the roadmap.
• Lead go-to-market for new feature releases: launch plans, enablement content, and the assets that carry your message (web copy, sales decks, case studies).
• Build and maintain battlecards so GTM teams always have the latest competitive info.
• Own the activation and engagement strategy for your product area, driving adoption through campaigns, in-app messaging, and lifecycle programs.
• Partner with our integrations and ecosystem teams where relevant. Help articulate the value of joint solutions across our partner ecosystem.
• Partner with product, marketing, enablement, data, and leadership to align on priorities and drive results.
• Monitor the effectiveness of your initiatives. Use data to optimize strategy and report progress to leadership on a regular cadence.

Qualifications

• 5+ years of relevant work experience in tech or at a startup, including at least 3 years in Product Marketing.
• AI fluency: you build repeatable AI workflows, not one-off prompts, and know when to trust, challenge, or override the output. Your bar is better work, not more AI activity, and we'll ask you to prove it: as part of our interview, you'll solve a real business problem live, using AI tools of your choice, in a screen-shared session.
• Strong project management skills and a proven ability to work cross-functionally to achieve business goals.
• A data-driven mindset and the ability to set measurable objectives.
• A proactive communicator who takes initiative and manages projects with stakeholders across seniority levels, with little guidance.
• An excellent storyteller who tailors messages to the audience.
• Experience using HubSpot for emails is a plus.
• Exposure to integrations, channel partnerships, or app ecosystem GTM is a plus.
• A globally-minded person who works well with a diverse group of international colleagues.

Base salary range:

$120,000 - $165,000 USD

DE&I Statement:

At Aircall, we believe diversity, equity and inclusion – irrespective of origins, identity, background and orientations – are core to our journey.

We pride ourselves on promoting active inclusion within our business to foster a strong sense of belonging for all. We’re working to create a place filled with diverse people who can enrich and learn from one another. We’re committed to ensuring that everyone not only has a seat at the table but is valued and respected at it by providing equal opportunities to develop and thrive.

We will constantly challenge ourselves to make sure that we live up to our ambitions around diversity, equity and inclusion, and keep this conversation open. Above all else, we understand and acknowledge that we have work to do and much to learn.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.