Senior Product Marketing Manager

Proofpoint; Texas; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Flexible work environment

Wellbeing days

Volunteer days

Global collaboration

Job summary

Proofpoint is seeking a Senior Product Marketing Manager to own go-to-market for the Threat Protection solution. You will craft messaging, enable the field, and collaborate with product management, marketing, and sales to drive growth across email security and AI-enabled protections.

You will lead content creation, demonstrations, and performance tracking to refine strategy and expand market presence, while partnering across teams to ensure alignment and customer value realization.

Qualifications

• 5+ years of experience in product marketing and enterprise-focused messaging.
• Ability to craft clear, differentiated messaging for security solutions.
• Experience partnering with product, marketing, and sales to launch go-to-market plans.

Responsibilities

• Content creation: craft messaging and assets (webinars, blogs, briefs, datasheets, decks).
• Confident product demonstrations to sales, customers, and prospects; train the field.
• Define and measure GTM plan success; track pipeline impact and adjust strategy.
• Enable sales with knowledge, content, and tools to communicate value.
• Collaborate with product, marketing, and sales to align on release benefits.

Skills

Product marketing

Go-to-Market strategy

Messaging

Content creation

Demo and presentation

Cross-functional collaboration

Analytical mindset

Travel readiness

Education

MBA preferred

Job description

Senior Product Marketing Manager

Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.

At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values:

We’re looking for a strong, talented, result-driven Senior Product Marketing Manager to join the Proofpoint Email Security Product Marketing team. As a Senior Product Marketing Manager, you will drive Go-to-Market strategy for the Proofpoint Threat Protection solution. intent-based and AI protection addresses, and you will lay the foundation for market success. You will partner closely with product management, marketing, and sales to build Go-to-Market plans and execute them by creating high-impact assets, enabling the field, and demonstrating new capabilities that drive business growth.

Craft clear, concise messaging positioned against market and competitive trends observed among our prospects and customers. Conduct in-depth research on market trends, customer needs, and the competitive landscape, and translate that expertise into actionable insights for sales, customer success, corporate marketing, and product management.

Responsibilities

• Content Creation: Create compelling messaging and content (e.g., webinars, blogs, solution briefs, datasheets, presentations, etc.) that highlight differentiated business value and reach our target buyers.
• Product Demonstrations: Confidently demo new capabilities and solutions to sales, sales engineering, customers, and prospects. Presentation Guru: Be a highly experienced content presenter to internal and external audiences, including sales training, customer briefings, webinars, industry events, and analyst briefings. Strategy Execution and Performance: Build the plan, define the metrics that show whether it is working, and track performance against them. Refine strategy and execution based on pipeline data, win/loss insights, and field feedback.
• product management, corporate marketing, competitive intelligence, sales, etc.) in the planning, execution, and launching of new solution capabilities and releases. Support incremental updates and solution launches throughout the year to generate sales and market awareness and drive customer demand.
• Create and deliver effective enablement knowledge, content, and tools that help sellers identify opportunities and communicate our unique business value.
• Build strong working relationships and collaborate closely with product management, corporate marketing, competitive intelligence, and sales teams to ensure alignment on release benefits and achieve business goals. Act as a bridge between technical teams and customers.
• Customer Advocacy: Identify and leverage customer success stories and testimonials to strengthen our competitive positioning and messaging, support marketing efforts, and showcase the impact of our solution updates.
• Experience: 5+ years of experience in product marketing. MBA a plus.
• Proven experience marketing to enterprise businesses and technical buyers; Content craft: Demonstrated expertise in crafting engaging, clear, and compelling content tailored to target audiences. Proven ability to research, write, and edit high-quality materials, showcasing a strong command of tone, voice, and style aligned with messaging guidelines.
• Analytical mindset with the ability to execute tactically, work independently, and manage multiple priorities and projects. Comfortable using performance data to measure and refine strategy.
• Demonstrated leadership skills and highly developed interpersonal skills to lead, manage, and inspire a diverse team.
• Confident live product demonstrator who can show new capabilities clearly to sales engineers, customers, and prospects, and field technical questions on the spot.
• with prospects and customers. Travel: Willingness to travel to events and meetings, including international locations; expected travel is 10-15%.

This role can be based in a Proofpoint office, hybrid, or remote.

We are a customer-focused and driven-to-win organization with leading-edge

Benefits

• Flexible work environment
• Annual wellness and community outreach days
• Global collaboration and networking opportunities

We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to your application along with any supporting information- we can’t wait to hear from you!

Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity. This role may be eligible for variable compensation and/or equity. We offer a competitive benefits package, including flexible time off, a comprehensive well-being program with two paid Wellbeing Days and two paid Volunteer Days per year, plus a three-week Work from Anywhere option.