Senior Product Marketing Manager

Crusoe Energy Systems; Seattle (WA); On-site; USD 130,000 - 190,000; Full time

Benefits offered by this job

Health benefits

Paid time off

401(k) match

Mental wellness

Job summary

Crusoe Energy Systems seeks a product marketer who is curious, data-driven, and passionate about understanding customers’ needs. You will build messaging for Crusoe Cloud products, collaborate across product, engineering, and sales, and help establish a go-to-market function from the ground up.

You will translate strategy into differentiating positioning, drive product adoption, and lead launches in a fast-growing AI/cloud landscape with a customer-focused mindset.

Qualifications

• Experience leading or supporting product launches.
• Experience creating sales enablement materials and customer-facing content.
• Strong understanding of cloud technology, AI products, and developer audiences.
• Excellent written and verbal communication; ability to influence stakeholders across teams.

Responsibilities

• Lead product messaging, positioning, and go-to-market strategy across key verticals.
• Develop compelling messaging for Crusoe Cloud products and services.
• Partner with Marketing and Product to measure and optimize demand generation and engagement.
• Drive product launches, adoption, retention, and expansion in collaboration with Engineering and Sales.

Skills

Product Marketing

AI/ML SaaS

Cross-functional leadership

Data-driven messaging

Go-to-market strategy

Education

Bachelor's degree in marketing, CS, or engineering

MBA preferred

Job description

• As the product marketer who takes this role, you are curious, detail-oriented, and passionate about understanding our customers’ needs
• You thrive in a truth-seeking culture and leverage data to bring clarity, foster internal alignment, and create differentiated messaging and positioning for the product
• You enjoy being hands-on and are eager to help build a core marketing function from the ground up
• You will partner closely with marketing, product, customer success, and sales leadership to translate our strategy into category-creating execution that effectively positions our product and sets our platform apart from the competition, driving product adoption and user growth
• Your expertise in cloud technology and AI (from IaaS to inference), deep understanding of the developer audience, and eye for market trends will be instrumental in expanding our leadership position in the industry
• Develop compelling messaging and positioning for a growing portfolio of Crusoe Cloud products and services that captures our differentiation and uniquely addresses customer pain points
• Lead product messaging, positioning, and go-to-market strategy across key industry verticals
• Identify and articulate product and thought leadership narratives that land Crusoe’s vision and value with AI builders, platform teams, and technical leaders
• Collect and analyze customer insights, competitive intelligence, and market research to inform messaging, positioning, and product strategy
• Lead product launches and evergreen product marketing efforts to drive customer adoption, usage, retention, and expansion in partnership with Product, Engineering, Developer Relations, and Marketing teams
• Partner closely with Marketing and Product teams to measure and optimize product messaging and positioning, demand generation activities, and engagement across the customer journey to drive awareness, adoption, and usage

Benefits

• Health & wellbeing: Comprehensive health benefits designed to support your overall wellness
• Time away: Paid time off for vacations, family bonding, and unexpected needs
• 401(k) match: Build your financial future with our 401(k) matching program
• Mental wellness: Resources and support for your emotional wellbeing and navigating life’s challenges

Experience leading or supporting product launches, creating sales enablement materials, customer-facing content, and other go-to-market assetsPassion for AI, machine learning, LLMs, and the audiences building and innovating in this spaceExperience working in fast-paced, high-growth environmentsTrack record of managing cross-functional projects and contributing to successful product launches, adoption initiatives, and integrated marketing campaignsDeep understanding of the Al, and cloud platform, and infrastructure landscape, customer needs, and competitive dynamics5+ years of Product Marketing experience, ideally within AI/ML, SaaS, or enterprise softwareExceptional written and verbal communication skills, with the ability to influence stakeholders across Product, Engineering, Marketing, and SalesProven success of driving awareness and adoption of Al and/or cloud-based productsA bachelor’s degree in marketing, computer science, engineering, or a related field is strongly preferredA MBA degree with a marketing concentration is also strongly preferredExperience developing marketing strategy and materials for cloud technology and AI products is strongly preferred