Senior Product Marketing Manager

Z2Data; Santa Clara (CA); Hybrid; USD 140,000 - 190,000; Full time

Job summary

A leading company in supply chain risk intelligence is seeking a Senior Product Marketing Manager to enhance visibility and drive go-to-market strategies. The ideal candidate will craft impactful messaging, collaborate with cross-functional teams, and elevate the brand's presence in the market. This role offers significant career growth potential and competitive compensation.

Benefits

Three weeks PTO

Full health benefits

401k match program

Qualifications

• 6-10 years of experience in product marketing, market positioning, or brand strategy.

Responsibilities

• Develop compelling messaging and content for executives.
• Lead product launches and marketing campaigns.
• Build relationships with industry analysts.

Skills

Strategic storytelling

Messaging

Communication

Presentation skills

Data-driven mindset

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business

Job description

Z2Data is looking for a Senior Product Marketing Manager to drive our go-to-market strategy, industry positioning, and executive-level brand awareness for our supply chain risk intelligence solutions. This role is critical in elevating Z2Data’s visibility among customers, industry analysts, and thought leaders in supply chain risk management.

The ideal candidate is a strategic storyteller who can translate complex product capabilities into executive-level narratives that influence the market. You will work cross-functionally with Product, Sales, and Leadership to craft compelling messaging, launch new products, and drive sales enablement that resonates with decision-makers.

This is a high-impact role for someone who can think strategically, act decisively, and execute effectively helping Z2Data stand out in a competitive market.

Key Responsibilities:

• Develop clear, compelling messaging and content that communicates business value to executives, management, and Individual contributors.
• Shape Z2Data’s voice in the market by strategizing and developing high-impact industry reports, executive-level white papers, and strategic content.
• Lead product launches, sales enablement, and marketing/product campaigns to drive adoption and demand.
• Build relationships with industry analysts to shape market perception and improve Z2Data’s visibility
• Equip sales teams with compelling narratives, value propositions, and customer-facing materials to drive deals forward.
• Identify new opportunities and position Z2Data at the forefront of emerging trends in supply chain risk.

Skills & Expertise:

• Proven experience launching and positioning B2B SaaS products.
• Strong ability to craft compelling messaging that resonates with executive audiences.
• Ability to turn complex product capabilities into business impact stories for executive buyers.
• Deep understanding of go-to-market (GTM) strategy, demand generation, and content marketing.
• Competitive intelligence experience—understanding how to differentiate against key players in the market.
• Strong writing, communication, and presentation skills.
• Experience collaborating with Sales, Product, and Leadership teams to align messaging and execution.
• Data-driven mindset with experience in analytics and performance metrics.

Nice to Have:

• Experience in the supply chain, compliance, or risk management industry.
• Experience in AR, PR, executive communications, or media relations.
• Background in marketing to C-level decision-makers (CPOs, CSCOs, CFOs).

Experience & Education:

• Bachelor’s degree in Marketing, Business, or a related field.
• 6-10 years of experience in product marketing, market positioning, or brand strategy, preferably in B2B SaaS or enterprise technology.

Compensation & Benefits:

• Salary: $140,000 – $190,000
• Potential career growth to Director level and beyond within 1-2 years
  
• Three weeks PTO (with flexibility to request more)
• Full health benefits
• 401k match program
• Location: Santa Clara, CA (Hybrid)