Senior Product Marketing Manager

Innovaccer; San Francisco (CA); On-site; USD 150,000 - 180,000; Full time

Benefits offered by this job

Generous Paid Time Off

Best-in-Class Parental Leave

Recognition & Rewards

Comprehensive Insurance Coverage

Job summary

A fast-growing technology firm in San Francisco is seeking a Senior Product Marketing Manager to shape go-to-market strategies and lead product launches. The ideal candidate will have 6-8 years of B2B SaaS experience, strong communication skills, and proficiency in creating compelling marketing assets. This role involves collaboration across teams and analyzing marketing metrics for optimization, alongside competitive benefits including generous PTO and comprehensive insurance coverage.

Qualifications

• 6-8 years of product marketing experience in B2B SaaS or Enterprise Software.
• Healthcare industry knowledge and experience is highly preferred.
• Proven track record of developing successful go-to-market strategies and product launches.
• Excellent written and verbal communication skills.
• Proficiency in creating highly visually-appealing marketing assets.
• Data-driven mindset with experience using analytics to inform decision-making.
• Strong collaboration skills.

Responsibilities

• Conduct market research to understand customer needs and competitive landscape.
• Create compelling messaging and positioning for products.
• Lead product launches and create sales enablement materials.
• Collaborate with demand generation and content marketing teams.
• Analyze marketing metrics to optimize go-to-market efforts.

Job description

Join to apply for the Senior Product Marketing Manager role at Innovaccer

Join to apply for the Senior Product Marketing Manager role at Innovaccer

This range is provided by Innovaccer. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$150,000.00/yr - $180,000.00/yr

About the Role

We are seeking a dynamic and strategic Senior Manager-Product Marketing to join our growing Product Marketing team. In this role, you will be instrumental in shaping our go-to-market strategy, creating messaging & positioning, driving product launches and delivering sales enablement for Innovaccer’s Solutions and Platform. This role will report to the AVP of PMM at Innovaccer and you will work closely with product management, sales, customer success and marketing teams to execute your responsibilities.

A Day in the Life

• Conduct market research to understand customer needs, competitive landscape, and industry trends
• Create compelling messaging and positioning for our products, translating complex technical features into clear value propositions for the healthcare industry
• Lead product launches, including creating messaging, communications, sales enablement decks, and customer facing assets for all solutions
• Build excellent customer facing collaterals such as first call decks, whitepapers, blogs, and more
• Create content for Innovaccer events, industry events, webinars, and more
• Collaborate with demand generation and content marketing teams to create impactful marketing campaigns
• Develop and deliver sales trainings, including Sales Plays, product demos, sales resources and more
• Partner with product management to influence the product roadmap based on market insights and customer feedback
• Analyze marketing metrics and provide data-driven recommendations to optimize go-to-market efforts.

What You Need

• 6-8 years of product marketing experience in B2B SaaS or Enterprise Software
• Healthcare industry knowledge and experience is highly preferred
• Proven track record of developing successful go-to-market strategies and product launches
• Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling stories
• Proficiency in creating highly visually-appealing marketing assets such as pitch decks, brochures , and sales collateral
• Data-driven mindset with experience using analytics to inform decision-making and measure marketing impact
• Strong collaboration skills and ability to work effectively with cross-functional teams
• Must be willing to overlap working hours with US Pacific Time Zone
• Bachelor's degree required; MBA or advanced degree in a related field preferred

We offer competitive benefits to set you up for success in and outside of work.

Here’s What We Offer

• Generous Paid Time Off: Recharge and relax with 22 days of fixed time off per year, in addition to company holidays—because we believe work-life balance fuels performance.
• Best-in-Class Parental Leave: Spend quality time with your growing family. We offer one of the industry’s most generous parental leave policies to support you during life’s most important moments.
• Recognition & Rewards: We celebrate wins—big and small. Get rewarded with monetary incentives and company-wide recognition for your impact and dedication. Your hard work won’t go unnoticed.
• Comprehensive Insurance Coverage: Stay covered with medical, dental, and vision insurance, plus 100% company-paid short- and long-term disability and basic life insurance. Optional perks include discounted legal aid and pet insurance.

Innovaccer Inc. is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive workplace where all employees feel valued and empowered regardless of any characteristic protected by federal, state or local law including, without limitation, race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, medical condition, disability, age, marital status, or veteran status. Innovaccer Inc. participates in the E-Verify program to confirm employment eligibility of all newly hired employees based out of the U.S. and employed by Innovaccer Inc.

For any additional information, please visit the below websites:

E-Verify

Right to Work (English)

Right to Work (Spanish)

Disclaimer:

Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information, we strongly advise you to report them immediately to our HR department at [e-mail]. Additionally, please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information, including bank account details.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Product Management

• Industries

  IT Services and IT Consulting, Hospitals and Health Care, and Software Development

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