Senior Product Marketing Manager

Nice; Hoboken (NJ); On-site; USD 120,000 - 180,000; Full time

Job summary

NiCE is seeking a Senior Product Marketing Manager to shape how AI/SaaS products are positioned and brought to market. You will partner with Product and Marketing to craft compelling narratives, drive go-to-market plans, and ensure consistent messaging across channels.

You will work across multiple product teams, influencing roadmaps and strengthening the strategic voice of Product Marketing, while leveraging an AI-first approach to storytelling and process optimization.

Qualifications

• 5+ years of experience in Product Marketing, preferably SaaS or AI.
• Strong technical understanding of SaaS and AI products.

Responsibilities

• Define narratives, positioning, and go-to-market strategies.
• Collaborate with Product and Marketing to align on roadmap and value propositions.
• Drive cross-functional initiatives across Analyst Relations, PR, Sales Enablement, and Evangelism.
• Develop messaging frameworks that differentiate products and resonate with buyers.
• Create high-quality assets: presentations, thought leadership, launch materials, and website copy.
• Apply an AI-first approach to storytelling and workflows to improve efficiency.

Skills

Product Marketing

SaaS Knowledge

AI Tools

Stakeholder Mgmt

English Communication

Job description

At NiCE, we don’t limit our challenges. We challenge our limits. Always. We’re ambitious. We’re game changers. And we play to win. We set the highest standards and execute beyond them. And if you’re like us, we can offer you the ultimate career opportunity that will light a fire within you.

So, what’s the role all about?

As a Senior Product Marketing Manager within NiCE’s Agentic AI line of business, you will take ownership of shaping how our products are positioned, communicated, and brought to market. You will work closely with Product and Marketing teams to define compelling narratives, drive go to market strategies, and ensure consistent, high impact messaging across all channels.

This role operates at the intersection of strategy and execution, requiring strong collaboration across multiple product teams and adjacent functions. You will play a key role in aligning stakeholders, influencing roadmap discussions, and strengthening Product Marketing’s strategic voice within the organization.

You have an AI first mindset that thrives on solving challenges in new, creative ways. It is critical to apply this skill to storytelling that can distill sophisticated technology in new solutions and/or features into a clear and simple value proposition and to optimize workflows to maximize quality and efficiency.

Success in this role means delivering clear, differentiated messaging, enabling revenue teams, and driving measurable market impact in a fast-evolving AI landscape.

How will you make an impact

• Define and execute marketing plans including positioning, messaging, launches, and asset strategy

• Partner closely with Product teams to ensure early and continuous alignment on roadmap, value propositions, and go to market strategy

• Drive cross functional initiatives with Analyst Relations, Competitive Intelligence, PR, Sales Enablement, and Evangelism to ensure consistent narratives and coordinated market impact

• Develop clear, compelling messaging frameworks that differentiate products and resonate with target audiences

• Create and elevate high quality assets including presentations, thought leadership, launch materials, sales enablement content, one pagers, and website copy

• Apply an AI first approach to product storytelling and internal workflows to improve efficiency and output quality

• Strengthen Product Marketing’s role as a strategic partner by influencing decisions and aligning diverse stakeholder priorities

• Continuously evolve Product Marketing processes, tools, and ways of working to operate effectively in a complex environment

• Balance strategic thinking with hands on execution to deliver high quality outputs that drive business results

Have you got what it takes?

• 5+ years of experience in Product Marketing, preferably within the contact center, SaaS or AI environments
  Proven ability to own product marketing initiatives end to end, from strategy through execution
  Strong technical understanding of SaaS and AI products and the ability to translate capabilities into customer value
  Hands on experience using advanced AI tools and automation to improve marketing workflows and asset quality
  Strong stakeholder management skills with the ability to align cross functional teams in complex environments
  Excellent communication skills in English, both written and spoken

• Ability to operate effectively in a fast paced, high growth environment with multiple priorities
  Comfortable representing the company internally and externally, including presenting in webinars, events, and analyst engagements

What’s in it for you?

Join an innovative, fast growing organization at the forefront of AI, where you will have the opportunity to shape how cutting edge products are brought to market. You will work alongside high performing teams in a collaborative and dynamic environment, with strong opportunities for growth and impact.

If you are passionate about product marketing, AI innovation, and driving meaningful business outcomes, this could be your next big opportunity at NiCE.

Requisition ID: 11748

Reporting into: Sr. Product Marketing Team Manager

Role Type: Individual Contributor.

About NiCE

NICELtd. (NASDAQ: NICE)software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations, to deliver extraordinary customer experiences,fight financial crimeand ensure public safety.Every day, NiCE software managesmore than120 million customer interactions and monitors3+billion financial transactions.

Known as an innovation powerhouse that excels in AI, cloud and digital, NiCE is consistently recognized as the market leader in its domains, with over 8,500 employees across 30+ countries.

NiCE is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, sex, marital status, ancestry, neurotype, physical or mental disability, veteran status, gender identity, sexual orientation or any other category protected by law.