Senior Product Marketing Manager

Boston Scientific Gruppe; Arden Hills (MN); Hybrid; USD 127,000 - 243,000; Full time

Job summary

An innovative firm seeks a Remote Connectivity Product Marketing Manager to lead the adoption of IoT solutions within healthcare. This role combines strategic marketing with hands-on engagement, promoting unique benefits of connectivity solutions that enhance patient care and operational efficiency. The ideal candidate will have extensive experience in product marketing and solution selling, with a focus on collaboration across diverse teams. Join a company committed to advancing science for life and making a meaningful difference in the healthcare industry. If you're a natural problem-solver with a passion for innovation, this opportunity is perfect for you.

Qualifications

• 7+ years in product marketing or customer success in digital health or IoT.
• Strong communication skills to present complex information clearly.

Responsibilities

• Develop go-to-market strategies for remote connectivity solutions.
• Engage with customers to promote and drive solution adoption.

Skills

Product Marketing

Solution Selling

Customer Success Management

Cross-Functional Collaboration

Communication Skills

Project Management

Education

Bachelor's Degree in Marketing

Master's Degree in Business Administration

Biomedical Engineering Degree

Tools

Digital Health Solutions

IoT Solutions

Job description

Additional Location(s): US-MA-Marlborough

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.

About the Role:

The Remote Connectivity Product Marketing Manager is a dynamic and customer-focused leader who will partner across divisions, working with marketing, IT, regulatory, and clinical teams to drive the adoption and monetization of remote connectivity and Internet of Things (IoT) solutions for our Capital Equipment portfolio. This role combines strategic product marketing with hands-on field engagement, bridging the gap between our innovative connectivity capabilities and customer needs.

This is an exciting opportunity to lead solution-based sales efforts and enhance customer engagement by promoting the unique benefits of our connectivity solutions within the healthcare ecosystem. Remote Connectivity involves the ability to remotely connect to the capital equipment in the hospitals to enable download of software updates, retrieval and analysis of log data, and diagnosis of service status. Remote Connectivity is considered a software solution that will augment the capital equipment product.

Work Mode:
At Boston Scientific, we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our local office at least three days per week.

Your Responsibilities Will Include:

Solution Promotion and Sales:

• In collaboration with Divisional teams:
• Develop and implement go-to-market strategies for Capital Equipment remote connectivity solutions, with a strong emphasis on field-based customer engagement and solution selling.
• Define value proposition and pricing strategy for Software as a Service (SaaS) and Data as a Service (DaaS) offering. Align with Service Contract strategy.
• Engage directly with divisions and customers in the field to seek feedback and input on the value of the solution, promote and demonstrate the value, and drive usage and adoption.
• Identify and target potential customer segments, offering tailored solutions that meet their unique needs and enhance operational efficiencies.

Product Marketing and Brand Alignment:

• Craft a cohesive brand narrative for remote connectivity, ensuring that messaging aligns with company objectives and resonates with customers across diverse healthcare settings.
• Collaborate with product, regulatory, and divisional marketing and sales teams to deliver clear, compliant messaging that addresses customer pain points and highlights the solution’s benefits.

Customer Engagement and Training:

• Work with Divisions to support:
• Customer onboarding and training related to remote connectivity solutions.
• Development of customer-facing resources, presentations, and training materials to enhance understanding and promote adoption.
• Collection and analysis of customer feedback to continually improve the product and customer experience.

Cross-Functional Collaboration:

• Work closely with IT, Biomed, legal, and other relevant departments to address cybersecurity and legal challenges associated with remote connectivity.
• Coordinate with customer-facing and technical support teams to ensure seamless integration and adoption of connectivity solutions within healthcare environments.

Regulatory and Compliance:

• Partner with divisional Regulatory and Compliance teams to ensure that all marketing and sales efforts meet industry standards, particularly for Class II and Class III medical devices.
• Partner with divisional Regulatory and Compliance teams to address cybersecurity and legal considerations in solution messaging, reassuring customers of data safety and regulatory compliance.

Required Qualifications:

• 7+ years of experience in product marketing, solution selling, or customer success management within the digital health, medical device, or healthcare IoT industry.
• Proven cross-functional collaboration skills, with demonstrated experience addressing legal, cybersecurity, and compliance requirements for connected medical solutions.
• Sales and field engagement experience with a focus on driving solution adoption through direct customer interaction and fieldwork.
• Technical and regulatory knowledge related to Class II and Class III medical devices, including familiarity with cybersecurity protocols and compliance standards.
• Excellent communication skills, both written and verbal, with the ability to present complex technical information clearly and persuasively to various audiences, from clinical staff to IT professionals.
• Bachelor’s degree in marketing, Business, Biomedical Engineering, or a related field (advanced degree preferred).

Preferred Qualifications:

• Master’s degree in marketing, Business Administration, Biomedical Engineering, or a related field.
• Experience in digital health or IoT product management, especially with healthcare connectivity solutions.
• Project management skills, with the ability to manage multiple projects simultaneously and deliver results in a dynamic environment.
• Customer-centric mindset with a strong orientation toward customer satisfaction and successful product adoption.

Requisition ID: 599871

Minimum Salary: $127900

Maximum Salary: $243000

The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs.

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!

At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve.

Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, gender expression, veteran status, age, mental or physical disability, genetic information or any other protected class.