A leading electric vehicle manufacturer is seeking a Senior Manager, Product Marketing to drive go-to-market efforts for luxury EVs. This role requires over 10 years of product marketing experience in automotive or tech industries and a strong analytical mindset. The candidate will lead market research, develop comprehensive strategies, and support product launches. Competitive compensation and benefits are included.
Qualifications
10+ years of experience in product marketing within automotive or tech hardware.
Proven track record managing complex product launches.
Experience in ROI measurement and marketing optimization.
Responsibilities
Lead market and user research to define luxury EV buyer personas.
Develop comprehensive marketing strategies across the product lifecycle.
Define and track key performance indicators (KPIs) for marketing effectiveness.
Skills
Product marketing
Customer segmentation
Sales enablement
Analytical mindset
Communication skills
Education
Bachelor's degree in Marketing, Business, Engineering, or a related field
Job description
A leading electric vehicle manufacturer is seeking a Senior Manager, Product Marketing to drive go-to-market efforts for luxury EVs. This role requires over 10 years of product marketing experience in automotive or tech industries and a strong analytical mindset. The candidate will lead market research, develop comprehensive strategies, and support product launches. Competitive compensation and benefits are included.