Senior Product & Market Strategy Lead (Remote)

Cardinal Health, Inc.

Santa Fe (NM)

Remote

USD 107,000 - 152,000

Full time

2 days ago
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Benefits offered by this job

Medical, dental and vision coverage
Paid time off plan
Health savings account (HSA)
401k savings plan
MyFlexPay access to wages before pay

Job summary

Cardinal Health is seeking a Senior Product/Market Manager to drive strategy, growth, and profitability across Anatomic Pathology, Blood Bank, and Hematology portfolios. You will translate customer needs, market dynamics, and competitive insights into actionable portfolio strategies and partner with Sales, Global Sourcing, Finance, and Regulatory teams to execute initiatives.

You will lead market opportunity assessments, develop business cases, and drive downstream marketing to increase

Qualifications

  • Bachelor’s degree in Marketing, Business, Life Sciences, Medical Laboratory Science, or a related field, or equivalent experience.
  • Experience in product management, portfolio management, product marketing, or commercial strategy within healthcare, diagnostics, laboratory products, or a related industry.
  • Experience with clinical laboratory products, including Anatomic Pathology, Blood Bank, Hematology, private-label portfolios, or supplier partnerships, strongly preferred.
  • Experience with market assessments, business plans, and product launches.
  • Strong financial and analytical acumen, including pricing, profitability, business case development, and portfolio performance.
  • Ability to translate customer, market, and competitive insights into actionable product and portfolio strategies.
  • Strong cross-functional collaboration, influence, and communication skills with the ability to drive initiatives without direct authority.
  • Ability to work remotely from home/field requires a dedicated, quiet, private, distraction free environment with access to high-speed internet. We will provide you with the computer, technology and equipment needed to successfully perform your job. You will be responsible for providing high-speed internet.

Responsibilities

  • Develops and executes portfolio strategies for the Anatomic Pathology, Blood Bank, and Hematology categories, with a focus on revenue growth, profitability, market share, and long-term portfolio competitiveness.
  • Uses primary and secondary market research, voice-of-customer insights, competitive intelligence, and business performance data to identify customer needs, market trends, and new growth opportunities.
  • Identifies and evaluates opportunities to expand the Cardinal Health Brand portfolio through new products, technologies, suppliers, private-label opportunities, channels, and capabilities.
  • Develops business cases and market opportunity assessments to support portfolio investments and new product opportunities, including Stage-Gate activities and commercialization planning.
  • Drives downstream marketing strategies and tactics designed to increase awareness, adoption, and growth of the Cardinal Health Brand portfolio.
  • Manages product lifecycle strategies, including product introductions, positioning, pricing, portfolio optimization, and discontinuation recommendations.
  • Monitors portfolio financial performance, including revenue, profitability, market share, service levels, back orders, and other key performance indicators, and recommends actions based on performance and market dynamics.
  • Analyzes the competitive landscape, including competitor products, pricing, promotions, technologies, service offerings, and go-to-market strategies, to strengthen portfolio positioning and identify opportunities or risks.
  • Develops product positioning, value propositions, sales tools, and educational materials that enable the commercial organization to effectively position the portfolio with customers.
  • Provides product, market, competitive, and application training to Sales and other customer-facing teams.
  • Partners with supplier organizations to evaluate emerging technologies, product innovations, and potential private-label opportunities while strengthening strategic supplier relationships.
  • Partners cross-functionally with Sales, Global Sourcing, Finance, Business Analytics, Quality and Regulatory Affairs, Supply Chain, Operations, Inventory Management, and Legal to execute portfolio initiatives and resolve product, quality, supply, pricing, and customer issues.
  • Maintains a strong understanding of laboratory market dynamics, product trends, emerging technologies, regulatory developments, and customer needs through industry research, trade publications, conferences, supplier engagement, and customer interactions.
  • Builds relationships with laboratory customers and key stakeholders through voice-of-customer activities, advisory councils, sales collaboration, and customer site visits to inform portfolio priorities and identify opportunities for growth.
  • Influences cross-functional partners and stakeholders to align around portfolio priorities and successfully execute initiatives in a matrixed environment.

Skills

Product marketing strategy
Cross-functional collaboration
Financial analysis
Market research
Communication skills
Remote work capability

Education

Bachelor’s degree in Marketing, Business, Life Sciences, Medical Laboratory Science, or related field

Job description

Cardinal Health is seeking a Senior Product/Market Manager to drive strategy, growth, and profitability across Anatomic Pathology, Blood Bank, and Hematology portfolios. You will translate customer needs, market dynamics, and competitive insights into actionable portfolio strategies and partner with Sales, Global Sourcing, Finance, and Regulatory teams to execute initiatives.

You will lead market opportunity assessments, develop business cases, and drive downstream marketing to increase

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