Senior Product Manager, Creator Commerce & Community

Twitch

Seattle (WA)

On-site

USD 151,000 - 205,000

Full time

14 days+

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Benefits offered by this job

Medical, Dental, Vision & Disability
401(k)
Maternity & Parental Leave
Flexible PTO
Amazon Employee Discount

Job summary

Twitch, the leading live streaming platform, seeks a Sr. Product Manager to own the roadmap for interactive commerce and creator monetization. You will define strategies to deepen streamer-audience connections, focusing on Bits and new engagement features across devices.

Join a cross-functional team driving mobile-first experiences that empower creators to earn and grow their communities. 5+ years in product management preferred; familiarity with live streaming and the creator economy a plus.

Qualifications

  • 5+ years of experience as a Product Manager.
  • Experience building consumer-facing products at scale, especially mobile apps or creator tools.
  • Knowledge of monetization models and balancing creator earnings with viewer experience.
  • Experience leading cross-functional initiatives and aligning stakeholders.
  • Experience defining 1-2 year strategies and executing ambitious roadmaps.
  • Familiarity with live streaming, gaming, or the broader creator economy.

Responsibilities

  • Lead the product vision and roadmap for interactive commerce products, delivering quick wins while building scalable infrastructure.
  • Own the 1–2 year vision and prioritize interactive features for streamer engagement and monetization.
  • Define core streamer success metrics: interaction rates, creator earnings, viewer engagement, mobile conversion, retention.
  • Run experiments to test new features and improve outcomes for streamers and communities.
  • Drive mobile-first product strategy to enable seamless mobile engagement and monetization.
  • Collaborate with Engineering, Design, Data Science, Research, and Community teams to deliver successful products.
  • Champion streamer-first thinking to enhance creator earnings and channel growth.

Skills

Product management
Mobile apps
Creator/community tools
Monetization
Cross-functional leadership
Roadmapping & strategy
Live streaming / creator economy
SQL basics

Tools

SQL

Job description

Twitch, the leading live streaming platform, seeks a Sr. Product Manager to own the roadmap for interactive commerce and creator monetization. You will define strategies to deepen streamer-audience connections, focusing on Bits and new engagement features across devices.

Join a cross-functional team driving mobile-first experiences that empower creators to earn and grow their communities. 5+ years in product management preferred; familiarity with live streaming and the creator economy a plus.

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