Senior Product Manager, Ad Tech Audience Platform

VIZIO; New York (NY); On-site; USD 108,000 - 216,000; Full time

Benefits offered by this job

Health benefits

401(k)

Stock plan

Paid time off

Job summary

VIZIO’s Ad Tech Product team in New York is seeking a Senior Product Manager to lead strategy and growth of audience and performance solutions, leveraging first‑party data to help advertisers reach and engage the right audiences for measurable outcomes. The ideal candidate brings experience in audience segmentation, targeting, ML-powered solutions, and the broader advertising technology ecosystem.

You will define long‑term strategy, drive cross‑functional execution, and rapidly validate ideas

Qualifications

• Bachelor’s degree in CS/Engineering or related field and 5 years’ experience in product management.
• Option 2: 7 years’ experience in product management or related area.
• Experience in Agile environments and iterative product development.

Responsibilities

• Define and execute the vision, strategy, and roadmap for advertising audience and optimization products.
• Prioritize product investments based on customer needs, business impact, and market opportunities.
• Develop innovative solutions for audience segmentation, modeled audiences, identity, and intelligent targeting.
• Validate new product concepts through prototypes, proofs of concept, and MVPs before significant engineering investment.
• Partner with Engineering, Data Science, Analytics, Sales, and Operations teams to bring products from concept to launch.
• Drive adoption, measurement, and ongoing optimization of product performance.
• Communicate product strategy, priorities, and outcomes to stakeholders across the organization.
• Monitor industry trends and emerging technologies to identify opportunities for innovation and differentiation.

Skills

Product strategy

Advertising tech

Audience segmentation

Cross-functional

Agile

Data platforms

Communication

Education

Bachelor’s degree in computer science, engineering, or related area

Job description

VIZIO’s Ad Tech Product team in New York is seeking a Senior Product Manager to lead strategy and growth of audience and performance solutions, leveraging first‑party data to help advertisers reach and engage the right audiences for measurable outcomes. The ideal candidate brings experience in audience segmentation, targeting, ML-powered solutions, and the broader advertising technology ecosystem.

You will define long‑term strategy, drive cross‑functional execution, and rapidly validate ideas