Senior Product Manager

Salt Digital Recruitment; St. Louis (MO); On-site; USD 120,000 - 180,000; Full time

Job summary

Salt Digital Recruitment is seeking a Senior Product Manager for a golf technology software platform in the United States. You will own the product strategy and execution, partner with Engineering and Commercial teams, and translate market insights into a clear product direction.

The role requires 5+ years in PM within B2B/B2B2C software, 2+ years in senior PM or lead roles, and a strong ability to balance customer needs with technical and business priorities.

Qualifications

• Golf industry knowledge for golf technology ecosystem including launch monitors, simulators, analytics and digital platforms.
• 5+ years of Product Management experience in B2B or B2B2C software environments; 2+ years at Senior PM/Lead level; ability to define strategy from customer insights, market research and business data.
• Experience translating customer problems into clear product requirements for Engineering; strong backlog management and sprint prioritization; ability to balance Commercial and Engineering priorities.

Responsibilities

• Own the product roadmap for golf technology software products with alignment to customer needs and business goals.
• Serve as bridge between customers, commercial teams, and engineering; translate insights into clear product direction.
• Conduct customer discovery, competitive analysis, and market research to identify opportunities and define priorities.
• Transform feedback into clearly defined requirements and PRDs; work with Engineering to deliver from concept to launch.
• Build prototypes and AI-assisted concepts to validate ideas and communicate direction.
• Leverage AI across the product lifecycle to improve research, analysis, docs, requirements and communication.
• Create PRDs and collaborate with Engineering to deliver products end-to-end.
• Manage product backlogs and prioritize work balancing value, objectives and constraints.
• Define and track metrics: adoption, engagement, retention, commercial impact.
• Perform ongoing competitive analysis in golf tech and sports tech ecosystems.
• Partner with Marketing and Business leaders to execute launches and drive continuous improvement.

Skills

Golf industry knowledge

Product management experience

Stakeholder communication

Education

Bachelor’s degree

MBA (optional)

Job description

Overview

Senior Product Manager - Golf Technology Product | Full-Time

The Senior Product Manager will own the software product strategy and execution for a leading golf technology platform. This role is responsible for understanding the market, defining product roadmaps, validating customer problems, partnering closely with Engineering and Commercial teams, and delivering products that create measurable customer and business outcomes. The role requires a strong product leader who can balance customer needs, technical constraints, and commercial priorities with ownership and autonomy.

Responsibilities

• Own the product roadmap for golf technology software products, aligning priorities with customer needs, business objectives, adoption, retention, and revenue goals.
• Act as the primary connection between customers, commercial teams, and engineering teams by translating market insights into clear product direction.
• Conduct customer discovery, competitive research, and market analysis to identify opportunities and define product priorities.
• Transform customer feedback and business insights into clearly defined product requirements rather than feature requests.
• Build prototypes and proof-of-concepts using modern AI-assisted development tools to quickly validate ideas and communicate product direction.
• Leverage AI throughout the product lifecycle to improve research, analysis, documentation, requirements gathering, and product communication.
• Create detailed Product Requirements Documents (PRDs) and partner with Engineering teams to deliver products from concept through launch.
• Manage product backlogs and prioritize development work while balancing customer value, business objectives, and technical limitations.
• Define and track product success metrics including adoption, engagement, retention, and commercial impact.
• Conduct ongoing competitive analysis within the golf technology and sports technology ecosystem.
• Partner with Marketing and Business leaders to execute successful product launches and drive continuous improvement after release.

Qualifications

• Golf Industry Experience: Demonstrated passion for golf through active participation, professional involvement, or deep industry knowledge. Strong understanding of the golf technology ecosystem, including launch monitors, simulators, performance analytics, and digital golf platforms. Knowledge of key players and trends within golf technology. Established credibility or relationships within the golf ecosystem, including coaches, instructors, facilities, retailers, technology partners, or related stakeholders. Strong understanding of the golfer, coach, and facility customer journey.
• Product Management Experience: Bachelor’s degree required; MBA preferred but not required. 5+ years of Product Management experience within B2B or B2B2C software environments. 2+ years operating at a Senior Product Manager or Product Lead level. Proven ability to define product strategy based on customer insights, market research, and business data.
• Additional Experience: Experience translating customer problems into clear product requirements for Engineering teams. Strong experience writing PRDs, managing product backlogs, prioritizing sprint work, and launching software products. Ability to balance competing priorities between Commercial and Engineering stakeholders. Experience partnering with globally distributed Engineering teams. Excellent communication skills with the ability to work with executives, customers, commercial teams, and technical stakeholders. Comfortable operating as the primary Product Manager responsible for a product line. Experience leveraging AI tools to improve product management processes and outcomes. Leadership experience mentoring or managing other Product Managers is highly preferred.

Salt is acting as an Employment Agency in relation to this vacancy.