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Xero is seeking a data-driven Growth/Go-to-Market professional to join a remote-forward, hybrid Bay Area team. You’ll translate analytics into engaged, paying partners, shaping experiments and flywheels across onboarding, onboarding, and upsell.
The role emphasizes cross-team collaboration, rapid learning, and measuring incremental revenue while balancing digital and human touchpoints. Based in the San Mateo area, the team operates globally with flexible hours, prioritizing outcomes over
This is a product led growth role, and it sits in our go to market team. Every month a large number of accountants and bookkeepers start the journey to becoming a Xero partner, and only a small fraction reach the point where they are set up, confident and ready to bring their clients across. Closing that gap is the job. Our performance marketing team delivers the traffic, and you turn it into engaged, paying partners, carrying a commercial number for the net new partner revenue that follows.
You will read the data across every channel, from the product experience to digital outreach to human sales conversations, and work out where partners get stuck and why. From there you Go Bold by forming a hypothesis, designing an experiment and measuring the incremental revenue it creates, whether that means removing a step that stopped being useful years ago, making a hard step easier, or nudging people back to finish it. Some answers will be purely digital, some will need human intervention, and judging which is which is a real part of the craft. You will Go Further by turning the results into repeatable flywheels, and build the segmented model that decides who gets a digital only experience, who gets digital assistance and who earns a one to one approach.
You will join a small team inside Xero's Customer Growth and Engagement group, where each person looks after a stage of the accountant and bookkeeper lifecycle, from onboarding through to upsell and loyalty. The team is remote and async by design, spread across the United States, the United Kingdom, Australia and New Zealand, with a manager based in the UK. The team has been built from people with deep channel expertise rather than a product led growth background, so you would come in as the person who has done this elsewhere and can bring the playbooks with you.
This role is based in our Bay Area office in San Mateo, and we offer a flexible, hybrid set up so you can work from a mix of home and the office. We come together on designated boost days for the planning, problem solving and connection that is simply better in person, and our office spaces are built for collaboration with quieter corners for focused work. Because your team spans the UK, Australia and New Zealand, some flexibility in your hours will help, and in return we care about outcomes rather than where you sit.
At Xero, we value the impact and skills you bring to the team. We don’t just hire for a role; we invest in people. We believe in a Total Package philosophy - which means your value isn't just a single number on a paycheck. While base salary is a core component, we look at your compensation through a holistic lens that includes equity, performance incentives, and world-class benefits.
The expected base salary range for this role is:
$162,400 - $243,600 USD
Individual pay is determined by various factors, including geography, level of experience, and the specific skills you bring to the role.
In addition to base pay, Xero’s roles are eligible for the following forms of variable compensation: