Senior PMM - Upper-Funnel Video Solutions (B2B)

Samsung Ads; New York (NY); On-site; USD 180,000 - 200,000; Full time

Job summary

Samsung Ads is seeking a Senior Product Marketing Manager in the US to lead B2B marketing for upper funnel video offerings, shaping strategy across North America. The role collaborates with Product, Engineering, Sales, and GTM teams to create sellable solutions, define value propositions, and drive adoption of new formats and data partnerships.

Based in-office in New York City or Playa Vista (CA), the role requires strong cross-functional ownership and a track record of successful product

Qualifications

• 8+ years in advertising-related product marketing programs.
• 5+ years in upper funnel video solution building.
• Experience leading full lifecycle of B2B ads or content product marketing.
• Proven track record of launches and adoption in media/advertising.
• Strong cross-functional relationships with Product, Engineering, Sales and L&D.
• Quantitative skills and GTM familiarity.
• Bachelor’s degree in related field.

Responsibilities

• Lead B2B Product Marketing for Samsung Upper Funnel video products and drive adoption.
• Develop and execute go-to-market strategies from concept to recurring revenue.
• Package complex offerings into clear client-ready solutions with market fit.
• Build compelling value propositions and narratives for offerings.
• Define the Samsung Product Arc with sales-ready programs, cases and benchmarks.
• Collaborate daily with Product, Engineering, GTM, Insights, and Sales teams.

Skills

Product marketing

Upper funnel video

Lifecycle ownership

Launch experience

Cross-functional

Data-driven

Education

Bachelor’s degree

Job description

Samsung Ads is seeking a Senior Product Marketing Manager in the US to lead B2B marketing for upper funnel video offerings, shaping strategy across North America. The role collaborates with Product, Engineering, Sales, and GTM teams to create sellable solutions, define value propositions, and drive adoption of new formats and data partnerships.

Based in-office in New York City or Playa Vista (CA), the role requires strong cross-functional ownership and a track record of successful product