Senior Product Marketing Leader – TV+ B2B Solutions

Samsung Ads; New York (NY); On-site; USD 180,000 - 200,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k)

Employee Purchase Program

Tuition Assistance

Paid Time Off

Student Loan Program

Wellness Incentives

Job summary

Samsung Ads is seeking a Senior Product Marketing Manager to lead B2B strategies for Samsung TV+. This role involves developing marketing portfolios, refining go-to-market strategies, and collaborating with various teams to ensure successful product launches.

The ideal candidate will have extensive experience in advertising product marketing, strong expertise in sponsorships, and a proven track record of delivering successful products in the CTV landscape.

Qualifications

• 8+ years in advertising-related product marketing with proven success.
• Experience in sponsorships, packaging, and ad sales.
• Full lifecycle ownership of B2B product marketing development.
• Track record of successful product launches in CTV or advertising.
• Strong cross-functional relationship skills with relevant teams.
• Proficient in data analysis and market research.

Responsibilities

• Lead B2B Product Marketing for Samsung TV+.
• Develop and execute strong go-to-market strategies.
• Package new offerings and create compelling value propositions.
• Define the Samsung Product Arc and work with cross-functional teams.

Skills

CTV/Media/Advertising Product Marketing Expertise

Strong Packaging and Sponsorship knowledge

Product Marketing Lifecycle Ownership

Proven Track Record of Successful Product Launches

Outstanding cross-functional relationship

Quantitative and GTM Familiarity

Communication Skills

Education

Bachelor’s degree in a related field

Job description

Samsung Ads is seeking a Senior Product Marketing Manager to lead B2B strategies for Samsung TV+. This role involves developing marketing portfolios, refining go-to-market strategies, and collaborating with various teams to ensure successful product launches.

The ideal candidate will have extensive experience in advertising product marketing, strong expertise in sponsorships, and a proven track record of delivering successful products in the CTV landscape.